The Neo-Classical Organizational Theory

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There are various organizational theories that attempt to evaluate the behavior of people in organizations, whether as a group or individually. The neo classical theory focuses on the needs of the workers and puts a premium on empowering employees in an effort to maximize their production (Colorado State University-Global Campus, 2010). Research by Sultana and Manivannan (2009) concludes that workers with institutional knowledge are a company’s most important company assets. A company needs to do what it can to retain these valuable assets, and neo classical thinking helped to spawn a new emphasis on job satisfaction and the social aspect of the workplace.
History of Neo Classical Theory
The neo classical theory became prevalent in the early to mid 20th Century, and was a shift in how management and organizational behavior was viewed. The previous prevailing thought was that a tough, authoritarian structure was best for productivity (Regina, 2012). Neo classical thinking theorized that this was not the case, but rather, productivity was best achieved through worker satisfaction and empowerment.
One important early contributor to the neo classical theory was Elton Mayo. Mayo’s group conducted a study known as the Hawthorne study at an electric company plant. They studied working conditions at the plant and investigated the role that social elements played in worker satisfaction and productivity (Mayo, 1933). The study concluded that employees are more productive when motivated by recognition and praise than by financial reward, and that management needs to be cognizant of the role that social elements play in affecting productivity (Almusaileem, 2012).
Others who made important contributions to this movement were Chester Bernard and Herbert Simon. Bernard attempted to create a comprehensive theory of behavior in organizations based on the need for cooperation. Simon theorized that previous held classical beliefs were not applicable to most management situations. The neo classical theory helped to usher in a new way of thinking about productivity and the importance of worker satisfaction (Regina, 2012). This led to other theories that continued to emphasize the correlation between worker satisfaction and productivity.
Applications of Neo Classical Theory
Elements of the neo classical theory, namely the importance placed on worker satisfaction, are applied to many areas of management. It influences hiring, evaluation, motivation, rewarding and disciplining practices. It is also one of the reasons why many managers and leaders put such an emphasis on creating and cultivating a culture that encourages employee creativity and innovation.

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