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The link between social media and business
The link between social media and business
Social media use in business communication
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How to Use Social Media to Find Your Next Employee Looking for a job has changed considerably since the Internet became popular. Employers are using databases to house resumes where they can search keywords to find the right candidate. They also are putting job descriptions online in a number of places. Savvy employers and savvy employees are turning to social media to match prospects. If you want to know how you can use the sites, here are some tips. Focus on LinkedIn and Facebook to recruit new talent. Why is it important to conduct talent search through social media? The answer to this question is the changing thoughts of new generation who is familiar with Internet from their early childhood. Millennials have grown up with technology and …show more content…
Many candidates will still go to your website and apply through your online form. Many will search career sites. And, enough are searching through the social media job sites that you should be listed there too. If you are not familiar with these resources, you might not find the right employee and the candidates might not find you. Figure out what you are hiring. Although social media recruiting is popular, it doesn’t work for all industries. Many hourly jobs are not hired through social media. Those remain the focus on career or general public job sites. Your best bet would be communications, media and technology professionals. These are the people who use social media daily in their fields and understand how effective it can be. You still might want to try social media for your recruitment because you don’t know what won’t work unless you try. Learn how to narrow your search. When you place an ad on Facebook or LinkedIn, you will be able to reach millions, but you couldn’t possibly have that many candidates apply. You have to narrow your focus, so you are reaching only the ones you need. However, the exposure is still necessary because you want the widest field possible to find the best candidates. You won’t have to spend much money to achieve your …show more content…
Engaging with potential candidates also allows you to show off your company in the best light. Business owners know that employees have options. They can be selective on the company. They want to be a good fit for an organization as much as the organization wants to be a good fit for them. The primary aim is to communicate with many people to get attention into your organization. This way, some interested candidates may mention their interest to work with your organization or you can mention to a candidate about a job opening in your company. This way, the recruitment is more interactive and you have a rough idea about the candidate even before the interview. You begin to build that all-important relationship necessary when hiring new
...h social media, the talent agencies in the late 1990’s and early 2000’s turned their luck around. Through social media, the agencies fueled rumors and episodes to shift the power back to their side from the managers, casting directors and movie producers. Ken Slevin, one of the founders and owners of the talent agency CESD, said that social media aided his company’s rise to power in the United States. Because of the use of Facebook, Twitter, Instagram and Pinterest, he has found talent and expanded his company to cover the entire United States of America. One of his agents Mallory Tucker said that social media helps her keep in touch with her clients easily and allows her to connect on a more personal level. Through social media, this connection between agents and their artists should be the catalyst to keep the industry alive and running well for the future.
Because we live in a technological world. Most companies are relying on sites like Facebook, Twitter or other social medias to find recruits. According to hrcouncil.ca, “one study had shown that 96% of people looking for jobs use the internet.” And another survey conducted by the society for human resource management., “77 percent of companies use social media to identify candidates for positions.”
The jobs are projected to be opening in abundance as people are discovering more effective ways to use Social Media as a tool for business instead of showing what you are eating that night to your friends and family. With the increase in jobs it will be easier to find one, but it will also be more competitive because there will be so many people trying to get the same job. The article on bls suggests to stay up to date with social media and watch the trends. By doing so you will put yourself ahead of the competition and when you do start the new job you will not be lagging behind because you know how to keep up and you know what is popular and what is not. In the next few years there will be roughly 200,000 job openings for this field, and I would guess that the turnover is large because of how competitive of a field it is, and with this generation being very Social Media savvy there is always going to be someone better than you, so you should keep working to be number
As a Job Seeker, You Should Care About Your Online Presence Employers ARE Looking for Information Online Could your online presence hold you back from a great career opportunity? As job seekers, we put a good deal of effort into putting our best self forward. We carefully craft resumes and supporting documentation. We arrive at the interview in our best professional attire. Following the interview, we are sure to follow-up appropriately with the hiring manager.
...ing vacancies. At the same time, organizations such as a 200 bed hospital should prevent their company from becoming homogenous and stagnate. External candidates should not just be recruited to file entry level positions; they should be recruited to file high level positions when experience and qualifications are needed and it is absence within the organization.
Social Media are “Websites and applications that enable users to create and share content or to participate in social networking.” (Oxford, 2016) Nowadays, Social Media are holding an important part of our society, almost everyone can have access to social media, many things from our daily routine are happening in social media, such as expressing our opinion, learning news, making friends, listening music, finding jobs and connecting with other people worldwide. Furthermore, social media are offering many opportunities to their users. One of the opportunities that someone can have thru the social media is the carrier opportunity from socials media especially from carrier specialized social media like LinkedIn is to highlight
“The overwhelming majority (87%) of recruiters find LinkedIn most effective when vetting candidates during the hiring process — especially those under 45 (90%)” (Jobvite Recruiter Nation Report 2016, (2016), p. 14, Revised). Also, it is very important to research self before applying to jobs especially good jobs to avoid unexpected surprises. When looking for a job, it is essential nowadays to consider self-marketing strategies. Polishing online presence is an important factor in many organizations’ hiring process.
The way future candidates view social media has evolved drastically over the past ten years as technology has evolved. From websites like LinkedIn to Twitter, each website provides a unique opportunity for employers to view a future candidate. According to Media Bistro/Infographic, “92%of companies” use social media as an initial step to recruit future candidates. Another statistic Media Bistro/Infographic provides is that 73% of employees hire using social media and 20% of employers say it takes less time to hire via social media. What do these small statistics mean? Majority of the time if recruiters use social media, it is like an extra step to background checks and screenings before the interviews. Social Media allows for employers to have additional information of their prospective candidate before hiring. These statistics show that employers look at a person’s profile based on the information that is public or accessible; yet the employer uses that decision to hire the future candidate. Based on what a person post, there are heavy consequenc...
They claim this because people can get more career opportunities by the usage of social media. For example, in the text “Don’t Quit Social Media. Put It to Work for Your Career Instead.”, the author writes, “Just one platform, Facebook, has created more than 4.5 million social media indust jobs globally, according to a study conducted by Deloitte… The number of people in the creative industries, advertising and more who make a living on social media is probably much higher” (Gillooly, 2016). This quote supports the other side’s claim because people that use social media have a higher chance of receiving job opportunities and getting employed. Social media, such as Facebook, have created many social media jobs, which is why many believe that social media is beneficial for your future. I disagree with this statement because career opportunities aren't immensely infrequent. If you put in hard work, they will naturally come to you; there is no easy path. For instance, “Interesting opportunities and useful connections are not as scarce as social media proponents claim. In my own professional life, for example, as I improved my standing as an academic and a writer, I began receiving more interesting opportunities than I could handle… As you become more valuable to the marketplace, good things will find you” (Newport, 2016). Therefore, it is evident that if you have abilities, such as
It allows you to establish your name in front of hundreds of thousands of professionals who are just as serious about what they do as you are.
A benefit to graduating pharmacy students, as well as those looking for a new job, is that social media is now making it easier to find employment. According to Simone, pharmacists are finding employment through the help of social media and they are doing it more than any other health provider2. Pharmacists are taking advantage of the growth of social media by using sites like LinkedIn and Facebook to find out which pharmacies are looking to hire. More and more pharmacies are beginning to post their job listin...
Social networks are increasing dramatically every year. Employers are turning to social networks because it is a tool to screen job applicant’s profiles. According to a survey conducted by jobvite.com (2013), 94 % of employers use social media profiles to recruit job applicants. This trend assists the applicants and recruiters. Job applicants should be judged by their social network profiles because social media give positive image about the candidate, prove the information in the resume, and help to identify if the person fits the culture of the company or not.
“Recruiting and Marketing are Top Benefits of Social Media.” HR Focus 87.1 (2010): 1: S1. ProQuest Research Library. Web. 24 Apr. 2014.
Especially when it comes to younger generations, if you aren’t online, you don’t exist. Social media is an excellent way to establish a presence in the minds of consumers. They can interact and establish a connection with an organization instantly. Social media is cheap and everywhere. If a business hopes to compete in the modern world, having a social media presence is absolutely important.
External recruitment may contain managerial and professional applicants which are from the Internet, professional journals, business schools, and executive search consultants. Clerical positions can be find in the newspapers. Skilled and trades employees search jobs on the specialized journals or some professional unions. Unskilled employees can only be found in external recruitment. They may referral by some employees or just graduate form colleges.