Facebook Deontological Perspective

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The value of the deontological perspective The value of the deontological perspective, as it relates to the Facebook case, is that Facebook has duties to adhere to, both explicit and implicit, and when making decisions, act according to those obligations. Kantian ethics, sub-category of deontological ethics, would state that Facebook must not only adhere to duties as a means to quantify moral worth of an action, but also as a way to respect the consumers autonomy by treating them as an end, instead of a means. Prima Facie ethics, sub -category of deontological ethics , value lies in the fact that it states Facebook has multiple obligations that it must adhere to within every action made. The reason the deontological perspective and the sub-categories held within it are valuable is because they create a morally comprehensible company, who when making decisions, think beyond the superficial implications and delve into whether that action are satisfying obligations held to stakeholders. The value of the utilitarian perspective …show more content…

The utilitarian perspective gauges the likelihood of possible impacts on stakeholders, whether it be primary or secondary. The utilitarian perspective would look at how Facebook's actions affect not only Facebook, but the consumers, the affiliates, and society as a whole. The reason this is valuable is because it creates a company that deal with problems in a problems in a pragmatic manner. This allows the company to focuses on the effect on all the stakeholders involved and strives to benefit the most stakeholders with every

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