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...they, "Wish my doctor would discuss ways for me to lead a healthier lifestyle." Further, 40% of Millennials said they, "Wish my doctor knew more about alternative therapies for my condition." More than any generation, today 's young parents are second-guessing traditional medical knowledge around vaccines, use of antibiotics, the need for meat and dairy in a child 's diet and other issues. Health informed shoppers can now locate an unbelievable amount of biometric data on their smartphones it will primarily fall to the Millennials and even younger people coming up after them to figure out how to do all of that. Companies that wish to succeed in the coming decades need to look very close to the needs and expectations of Millennials, and layout strategies to meet them. The Millennials are coming, and they are modifying the complete healthcare system for the future.
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