Total Rewards Aflac Case Study

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Case Study 3: Total Rewards & Aflac The total rewards approach challenges the human resources (HR) professional to look at the entirety of the work experience, not just the traditional compensation and benefits packages, when developing strategies to recruit, retain, and motivate employees (Giancola, 2009; Pregnolato, Bussin, & Schlechter, 2017; Stoskopf, 2004). Total rewards approach has five components – base compensation, benefits, performance and recognition (Giancola, 2009; Gomez-Mejia, Balkin, & Cardy, 2016; Pregnolato, et al., 2017; Stoskopf, 2004), work-life balance, and development and career opportunities (Giancola, 2009; Pregnolato, et al., 2017; Stoskopf, 2004). These components, when integrated into a comprehensive total rewards …show more content…

Internally, organizational outcomes associated with human resources (HR) are reflected in Aflac’s recruiting, retention, diversity, and training efforts. Externally, Aflac is focused on finding and retaining qualified individuals. Graves, vice president of HR, explains that the needs of Aflac’s employees is the driving factor behind its total reward programs (Reed, 2009). From a benefits perspective, Aflac strives to provide programs that improve job satisfaction, provide opportunities for career development, and support organizational initiatives (Reed, 2009). In addition to competitive salaries, Aflac uses a combination of traditional and non-traditional rewards to meet the needs of its multi-generational workforce. From providing on-site child care, to fitness centers and discounts on services, Aflac strives to create a positive, productive environment. The cornerstone of Aflac’s success has been the value it places in people and its commitment to treating its employees with “care, dignity and fairness” (Reed, 2009). For example, is committed to supporting the community and dedicates resources in four areas (education, health, the arts, and youth). One example of a non-traditional reward that aligns with Aflac’s values and mission is the “Volunteer of the Month,” in which one employee is recognized for the time spent in charitable service (Reed, 2009).

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