The Devil Wears Prada Analysis

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David Frankel’s 2006 film The Devil Wears Prada features many examples of the concepts found in the realm of business management. In my paper, I will note and expound upon some of them.
Beginning with the general concept of management, and more specifically Miranda’s style of management. I must note that, despite her constant harshness, and even cruelty, qualities that lead to the top two out of ten mistakes a manager can make, Miranda is an undeniably capable and effective manager. In fact, one could say that her harshness acts like a sort of crucible to purge from Andy anything within her that is inconsistent with the culture of Runway, and commands respect from, as well as motivates, the rest of her employees. Additionally, Miranda clearly …show more content…

goals. Throughout the film, but especially in the first half, Miranda assigns Andy a variety of menial tasks, including fetching her coffee, lunch, fifteen skirts, and a copy of the unpublished Harry Potter book for both of her daughters. Each of these tasks are nothing more than a goal that must be achieved, but are they S.M.A.R.T.? Taking the last task in the list above, acquiring two copies of the unpublished Harry Potter book for Miranda’s daughters before they board a train, it is clear that this goal is Specific. It is Measurable, as there are only two basic outcomes: attain and deliver the books, or fail to do so. While the goal is formidable, it is still technically Attainable. Though Realistic, I must add the caveat that it is only so for Andy specifically, as she had a connection to Christian Thompson. Had almost anyone else been given the same assignment, they would have certainly failed. Lastly, the goal is Timely, as it requires something to be done that could not be done with any convenience at any time past its …show more content…

I would argue that a sustainable competitive advantage is present in two forms: The Book and Miranda. The Book, as it contains the fashions to be displayed within the pages of Runway, the fruits of the collective labors of the magazine’s unique group of artists in other words, serves as a valuable, non-substitutable resource. Miranda’s cold personality drives her to care about getting the job done above anything else. Additionally, Miranda has the loyalty of numerous models and designers who would follow her were she to seek employment at a different publication. Hence, Runway has at least two valuable, non-substitutable resources which form a sustainable competitive

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