Stereotypes In Advertising

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On march 23 companies such as at&t, pepsi, coke, and mcdonald's pulled their ads from youtube meaning that youtubers were not making much or any money off their videos meaning they can't support themselves or their families for the time being. Companies buying ads from youtube should not be able to control where their ads get placed.
You may be thinking, how can be people be making money off making videos and why doesn't everyone do it, here's how. Google makes money off youtube through adsense, adsense is where you can buy ads that will placed right before a video starts, then of the money ads used on adsense youtube gives a percent of the money to the creator of the video through mailed checks or direct deposit . The standard for views to …show more content…

The filters attacked the gaming and comedy categories of youtube which had the most dedicated fans meaning that youtube will lose daily watchers and this could turn out really bad for both youtube and the creators. Creators lose their job and youtube loses their audience making youtube dead and people moving to another video sharing site like vimeo. If companies could understand that people that get make videos that are inappropriate get their videos demonetized and youtube takes down their video and keeps any money made by that video than youtube could go back to the status it was at before. This whole incident makes youtube look weak if they would have just put their foot down the companies would have had to come back because they would be losing sales. With youtube's new rules it makes it so that coke and the other companies get to promote certain channels, that is not how it should be. The reason youtube is so successful in the first place is because the fans controled who was popular and who wasn't. If people don't find channels that deliver content that they wanna watch they are just going to leave and find a website that does let creators upload what they want. Some people say that youtube was right in adding these …show more content…

If you were just looking at this from a perspective of a person that doesn't know much about youtube, you would probably think that youtube did good in giving control to companies so that racist people don't get money for their offensive videos, but what they don't know is that youtube didn't pay these people. Youtube already had a system in place that would catch these videos. The video would be uploaded and monetized but then youtube's algorithm would catch it and hold on to that money until the creator could fight that and if youtube deemed it fair that person would receive their money if not youtube would take the video down and give the money back to the purchaser of that ad. This would all be over if youtube would just go back to what it used to be and everyone would

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