Hope is a powerful force that can spark new beginnings and action in remarkable ways. Sometimes, in the most difficult times, hope is all that someone has. For this, I volunteered and participated in a Relay for Life event through the American Cancer Society. Although this event sponsors raising money to fund cancer research and provide necessities for those enduring cancer, this event is much more than monetary collection. Volunteering at the Relay for Life event has provided me with the opportunity to analyze persuasive elements within a speech as well as make an impact on the lives of others. I volunteered at the Relay for Life event, located in Ahwatukee, on March 24th, 2018 from 3:00 p.m. to 8:00 p.m.. At the event, I helped set up tents for different activities and teams, administered registration, and directed people where to go. Throughout Relay, there were a variety of fun activities to engage the community, informational presentations, as well as continuous walking around the track. The event concluded with the infamous Luminaria Ceremony in which those …show more content…
The stories told during the Luminaria Ceremony serve as a perfect example of different effective communication techniques for persuasive speeches. To begin, everyone possessed all three elements of the rhetorical triangle within their speech: pathos, logos, and ethos. Each story was filled with heart-rendering experiences, factual data, and trust of the speaker as they all had personally gone through their own situation. In addition, all of the speakers utilized the claim, evidence, commentary method of developing an argument. With active use of all of these elements, the speakers were able to efficaciously actuate their shared, central message that it is essential to take preventative action against cancer—to wear sunscreen, avoid tobacco, and get routine checks by medical
The world would have been very different if we had not landed on the moon and made it back safely those couple days in July of 1969. Many people were nervous and skeptical that the mission of Apollo 11 wouldn’t work, some even coming to the worst case scenario. As a president, President Nixon had to be prepared for any outcome of this great event in history. Regardless of the mission’s success, a speech was prepared for the outcome of Apollo 11 failing. The speech, In Event of Moon Disaster, written for President Nixon, effectively uses pathos and logos to appeal to a distraught nation in fragile time and uses descriptive language to regain the embodiment of hope again in the country. Because it was written before the event took place, however,
Some of the great philosophers known to man, Aristotle and Plato, wanted the ability to persuade. Aristotle wanted to be able to persuade people with a good amount of time, wisdom, and knowledge so that people could see the good of something. His student, Plato, wanted to be able to persuade people quickly and more affectively by persuading them in a very short time frame. So in order to quickly persuade people, Plato proposed an argument by expressing an idea and supporting it with rhetorical evidence. From Plato’s teaching came three types of rhetorical evidence; logos, which argues by logic; pathos, which argues by the use of sympathy and empathy; and ethos, which argues by the use of ethical appeals. Today the three types of rhetorical analysis can be found everywhere in everyday life. Just like Plato, ad writers who produce TV commercials want to persuade people in a short amount of time. These ad writers have to persuade the view point of their audience in about 30 seconds to a minute in time. In 2010, during Super Bowl XLIV, a commercial by Audi was premiered. This Audi commercial is a great example of the use of the three types of rhetorical evidence; logos, pathos, and ethos.
Politicians frequently receive negative publicity at the hand of their own use of language. Their uses of words as they relate to persuasion typically fall within one of the three dimensions of language functions, semantic or thematic. Often their persuasive language can be found to closely resemble any of these three categories simultaneously. There are many tools for analyzing persuasive symbols, many of which should be utilized when analyzing great communicators such as President Ronald Reagan. In response to the Space Shuttle Challenger explosion on January 28th, 1986 where seven brave American’s gave their lives. President Ronald Reagan made history with his famous speech, which didn’t only serve to address the great tragedy, but served as a focal point of comfort for the grieving nation. He commemorated the seven heroes who had fallen that morning in route to outer space; he expressed gratitude to NASA for their past developments and encouraged further explorations. Ronald Reagan was a great communicator, a charismatic persuader whose words delivered focus of the message through utilization of persuasive symbols. This paper aims not to be an all-inclusive guide for analyzing persuasive symbols, but will sufficiently guide the reader to be a more perceptive of persuasive language.
I am analyzing a commercial put on by the Hawaii State Department of Health's statewide health promotion campaign. This commercial is titled Re-think your drink and shows why choosing water, 100% juice, and low fat/1% milk is a healthier choice in beverages. Drinking one can of soda or juice a day can make a person 10 pounds heavier a year! Rhetorical devices that I have found in this text are pathos and ethos. The purpose of this analysis is to determine whether this commercial is effective or persuasive. The re-think your drink commercial for the start living healthy campaign is both effective and persuasive. Its pathos affects my emotion because it compares the amount of sugar in soda to a cup of orange junk. The rhetorical devices in this text have made "re-thinking my drink" very effective. This commercial is important because people that drink soda or juice don't realize how much sugar and fat that one can contains. To see orange junk come out of a can besides drinkable liquid is not appetizing at all.
Effectively communicating an idea or opinion requires several language techniques. In his study of rhetoric, Aristotle found that persuasion was established through three fundamental tools. One is logos, which is used to support an argument through hard data and statistics. Another is ethos, which is the credibility of an author or speaker that allows an audience to conclude from background information and language selection a sense of knowledge and expertise of the person presenting the argument. The impact of pathos, however, is the most effective tool in persuasion due to the link between emotions and decisions. Although each of these tools can be effective individually, a combination of rhetorical devices when used appropriately has the ability to sway an audience toward the writer’s point of view.
Have you ever wondered how influential people write great speeches that grab people's attention? They use a literary device called, rhetorical appeals. As supported in Hillary Clinton’s November 03, 2016 speech, uniting the American Public, will lead to an advantageous country. In her speech for the Democratic National Convention it states that, as elected for president, she will get everyone saying “We” instead of “I”. To reach out to the American Citizens and grab their attention, Clinton uses many rhetorical devices as she speaks. Using Logos, Pathos, and Ethos, the people of America jump on board with Clinton's ideas.
In conclusion, the video Ad Campaign for Physician-Assisted Death by Kelsey Milbourn proved to be a great example of the rhetorical situation. Throughout this video, Milbourn was able to effectively persuade her audience with the use ethos, pathos, and logos. These three forms of persuasion are important in making an argument because they provide the facts while playing with the emotions of an audience. I believe Milbourn did an excellent job of persuading her audience through using theses persuasion techniques.
Briefcases: Steps toward Rhetorical Analysis”, she discusses the nature of rhetorical analysis, how it affects our everyday lives and explains the role context plays. Aristotle’s mode of persuasion: Logos, Pathos and Ethos are all components often used to persuade an audience. Logos appeal to logic or stating the facts, Pathos taps into your emotions and Ethos demonstrates the presenter’s credibility. Determining which appeal was used will assist you in having a clear understanding if you should buy into the idea, product etc. Every day we perform some type of analysis, whether we are aware of this or not.
The movie trailer “Rio 2”, shows a great deal of pathos, ethos, and logos. These rhetorical appeals are hidden throughout the movie trailer; however, they can be recognized if paying attention to the details and montage of the video. I am attracted to this type of movies due to the positive life messages and the innocent, but funny personifications from the characters; therefore, the following rhetorical analysis will give a brief explanation of the scenes, point out the characteristics of persuasive appeals and how people can be easily persuaded by using this technique, and my own interpretation of the message presented in the trailer.
These devices can be applied more effectively by verbal communication. Firstly, face-to-face communication allows speaker to show his persistence, determination, establishing trust and constitute a strong emotional bond on audiences. Martin Luther King’s “I Have a Dream” speech is an accurate masterpiece of rhetorical devices. In his speech, he quotes from the Constitution of the United States and builds up his own credibility, refers to the religious and patriotic documents by drawing attention on emotional values of many people. Additionally, he makes some rhythmic repetitions, which enriches the power of his words such as “Let freedom ring from”, “One hundred years later” and “Now is the time”. These strong traditions of verbal communication support political leaders in public speaking.“Anyone who has heard the speeches of Martin Luther King, such as are still available in recorded form will recognize the rhetorical features that lay behind such powerful words.” (Furniss, 2004, P. 88) Speakers who use paralinguistic features and rhetorical devices appropriately can give the message without isolating at the time of oral argument, while understanding the reactions of audiences and leading the
During the debate, we covered all three elements of the rhetorical appeals: pathos, logos and ethos. In the beginning, Jiale talked about the Second Amendment, stating that United States citizens have the right to keep and bear arms. She then applied this concept with a historical event of the independence war with Britain. From referring to the history, this established the ethos of our group. Audience knew that we have done research about the topic and our arguments are reliable. During the debate, we paid close attention to other
This is a compare and contrast rhetorical analysis paper focusing on a print billboard advertisement and television commercial. The billboard advertisement is centered on a smoking death count, sponsored by several heart research associations. In addition, the television Super Bowl commercial illustrates how irresistible Doritos are, set in an ultrasound room with a couple and their unborn child. The following paragraphs will go in depth to interpret the pathos, logos, and ethos of both the billboard and the television advertisements. Clark (2016) suggests that rhetoric isn’t limited to oral communication, but currently has a permanent foothold in written works: magazine or newspaper excerpts, novels, and scientific reports.
Over the recent four months in Communication 1402 class, I have addressed three formal speechs and completed a number of chapters in the corresponding textbook “Communication Works”. This course of Communication aims to provide general information what public speaking is and how to address a public speaking. Recalling back the experience during the processes of completing the Speech to Imform, Speech to Persuade, and Group Presentation, I will draw a conclusion about this course and these three presentations in five aspects, comprising my previous perception of public speaking before this course; learning from the Speech to Inform; the goal and evaluation of Speech to Persuade; learning from the Group Presentation; the most important thing learned from this course.
I have also learned about different types of audiences and speeches including persuasive, informative, entertaining and delivering special occasion speeches. It came to my attention that whenever I was making these presentations or speeches, I needed to do so with confidence, consistence and practice before the actual presentation and completely eliminate the element of panic. It was also clear that capturing the attention of the audience and engaging them in the whole process, it was necessary to have a very strong introduction and also try and use visuals to deliver the message. It was therefore vital to respect each person’s diversity and cultural values (Lucas, 2011).
If the messages aim to involve the receiver in internal reasoning or elaboration, then it has to ensure that there is a good range of arguments to support the message (Fawkes 2006). Firstly, in the speech, Dicaprio said he play fictitious characters often solving fictitious problems. Hence, as an actor, he pretends for a living. People always consider that climate change were a fiction which just happen to someone else’s planet. Hence, those people pretend for a living. Through making a convincing and logic analogy between his actor career and the people who refuse to acknowledge climate change is real, he can make the audience recognize the fact. More importantly, Toulmin( 1958) suggested that effective message uses evidence such as data, opinions, or case study to make a claim. In this speech, Dicaprio listed various undeniable climate events such as droughts, acidifying of the ocean, and ice-sheet melting as the evidence make the audience acknowledge climate change is a fact, not rhetoric. His greatest appeal to logos makes this speech attractive and effective. Moreover, Paralinguistics, which do not involve words, play an important part in spoken communication and add emphasis or shades of meaning to what people say (BBC,