Readymade Magazine Persuasive Essay

Technology and communication are perpetually evolving. The access to information, spread, and its utilization has transmuted significantly from the age of utilizing letters to online social media platforms. These have brought platforms that can access an astronomically immense number of people within a short period; it is safe to verbalize that information peregrinates wider and more expeditious compared to the last decade.

This magnification in information technology and systems has coerced the way marketing is carried out in the world today. There are different ways to conduct advertising that was not there before. The online platforms have eased e-commerce and payments being made through the competitors. Therefore, a competitor may capitalize on the online platforms and succeed, but by so doing forget the people who use traditional methods of communication, such as television sets and newspapers. As a result, it necessitates for a more integrated approach to advertising. There is the need to account for every single user in the target market. A readymade magazine is a DIY magazine. The target market in this industry vary. They can be office going people, to blue collar employees who like to get their hands dirty. Millennials are also getting creative and want a cheaper and more innovative

The reps and agents can have one on one discussions and through these discussions can convene people to buy the magazine. They can also attract people who would like to advertise the product. Every product promotion method should be able to give feedback to the organization. Feedback is collected, and quick market surveys can be carried out during the period. Brand ambassadors can also be the image of the company. Their interaction with people can sell the products being used or applied much easier as their PR abilities are perceived to reflect the views, character, and spirit of the