Nike: The Power of Exploitation

In this essay, the author

• Explains that nike continues to push the boundaries of design and performance, promoting freedom and choice, but these same people leave out the obvious facts that show how this company exploits third world.
• Explains the history of nike inc.a. foundersb. co-founding business 2c. business success 3iii.
• Explains nike defended, ruined reputation, target of organizational protests, significant progress, and significant progress.

• Explains that nike continues to push the boundaries of design and performance, promoting freedom and choice, but these same people leave out the obvious facts that show how this company exploits third world.
• Explains the history of nike inc.a. foundersb. co-founding business 2c. business success 3iii.
• Explains nike defended, ruined reputation, target of organizational protests, significant progress, and significant progress.
• Opines that nike's "swoosh" is a dream of being the best because it is associated with best. steve prefontaine, michael jordan, and tiger woods are all icons that helped nike promote excellence.
• Explains that bill bowerman and phil knight met at the university of oregon and formed "blue ribbon sports," which gave birth to nike's forerunner ("our chronology" 1/6).
• Describes how the business, once run by two men in 1957, has become what is now, in 2001, a twenty-three thousand employee based company with yearly revenue of eleven plus billion dollars.
• Explains that nike continues to achieve more by finding places with cheap labor so the profit coming from every item is more than the retailed value price. nike's unfair advantage of exploiting third world countries will only continue to help nike grow and become more powerful.
• Describes sweatshops as subcontracting factories that employ thousands of people in places that possess a reputation worse than hell. nike has hundreds of these factories spread throughout the world and the countries they dwell in help define them.
• Explains that the public was revealed a small list of locations in which these sweatshops inhabit.
• Analyzes how nike exploited poorer third-world countries by exploiting sweatshop labor — the cost of living is higher and the economy is naturally wealthier.
• Explains that nike's business began in 1979 with footwear production in south korea, but the statistics do not spread to the united states because labor is too expensive.
• Opines that nike gave the statistics of very few factory locations so the public cannot know how many facilities and number of employees are out there. however, they never volunteered the information on the working conditions inside each individual factory.
• Narrates how julia esmerelda pleites, a nike factory worker in el salvador, describes her personal working conditions.
• Explains that long hours are just one of the many painstaking conditions contracted factory workers have to deal with.
• Analyzes how jim keady, a former pro soccer player, got involved with anti-nike activism when he tried to explore the connection between moral theology and sports for an undergraduate level paper.
• Explains that nike has been targeted for many different injustices and will seemingly forever be observed and audited. gap, avon, toys-r-us, mattel, reebok, and liz claiborne are just a few of the other corporations.
• Explains that nike is a target for many different organizational protests, especially students. students gather because their school apparel is splashed with the nike logo. child labor organizations protest because children were used to make nikes shoes and apparel.
• Opines that nike has a long way to go to improve in order to remove its reputation from exploitation of their trademarks.
• Analyzes how nike's passion and focus is applied to promoting human activity and understanding the dynamics of the physical body. nike is all about the athlete and helping them perform.
• Cites bernstein, aaron, and hsiao, andrew. "before the beginning." nov. 13, 2001.
• Analyzes how nike's good start was highlighted in the christian science monitor, which ran on nov. 13, 2001, and the nike remediation plan.