This is the network market. Shopping online and shopping in the store are the two most popular way that people buy things. In my opinion,with the development of the times, I think the shopping online is better than shopping in the store. Firstly, shopping online is a really save time way to shopping. Can you feel you waste half hour to find a store?
With the website being so accessible, a customer can get everything they need in one stop and not have to interact with a live person (Morris, 2013). With the help of product reviews and the website being mostly frustration free, shopping at Amazon.com is a satisfying customer experience. Weaknesses • Low Profit Margins- Amazon does has a lack of profitability from having such low-profit margins. There is around 1% profitability but Amazon seems to say that this is their strategy and it is used to deter the entry of new businesses into the market (“Here’s Why Amazon’s Profitability is So Low”, 2014). With how much they invest in the long term, the profitability will remain low for Amazon and could deter future investors with the low margins.
There is usually better sales and discounts on the web than there are in stores. Many online stores offer a percent off purchases when people sign up for their mailing list using his or her email address. The web also enables us to search and find the lowest price out there for items. Nowadays there are websites that are specifically for price comparison of local and online stores and narrows it down on one site, without visiting every store 's website. In addition to the already low price, people will save even more if he or she enters a promo code or coupon code during checkout.
Therefore, you still won’t have the best price. This item could possibly be on sale in retail stores. In-store shopping can be most convenient for those who are rarely at home and don’t have time to compare prices. It’s especially convenient for those who work outside of home and students on campus. In-store shopping can also be a lot quicker since you don’t have to worry about shipping.
They hunt down deals it does not matter if they are online, in newspaper, magazines, or discount books. They will find the lowest price that is around their area if not in the world. Bargain shoppers take there time making sure they are not spending a penny more than they have too. The bargain shoppers stick to a strict budget (Infographic: 6 Types of Shoppers and the Brands They 'll Pay More For). Penny pinchers like to only spend so much and get what they need.
E-commerce is controversial but the advantages of it greatly outweigh the disadvantages. To begin with, e-commerce offers consumers speed and convenience. E-shopping involves a web site that sells goods and/or services without the direct, face to face, contact between the vendor and the customer. This process is easy and only takes a few clicks before the client/customer has bought themself something. Compared to the traditional way of shopping, online shopping is far more convenient.
It can be hard to maintain solid management with people who are not there, and can’t be dealt with face to face. Is an e-business more or less expensive? Internet business can be much cheaper. You can do it without building overhead costs. Even if you manufacture, warehouse, and sell real product, you don’t really need a nice store front, or a nice area for customers to browse through the products.
Why are online shops increasing in popularity? What are its benefits? One of the reasons why shopping online is preferred by some people is because it is convenient. No more heavy shopping bags to lift, activities like pushing the grocery cart, and long lines of cashier registers. Although PriceGrabber offers cheaper or better selling prices, it still has the same quality.
The second section explained dependent variables. 2.1 Independent variables 2.1.1 Perceived ease of use Technology acceptance model were introduced by Davis, Bagozzi, & Warshaw, 1989.Technology acceptance model (TAM) is defined as an information system theory that models how user come to accept and use a technology, it is related with perceived ease of use and usefulness. Online shopping definitely comes with various benefits, save money and times are one of the benefits that online shoppers gained from shopping on-line. Less effort, time and money could be spend because involve only just-click and they can search information they needed for products and services that have been recognized. But, it is stated by David et al., that perceive ease of use extent to the individual believe that using a particular system will be free of effort.
People might buy the needed product such as medicals, food or others without going out. Secondly, digital currency can save consumer’s time because of single payment system, because they do not have to calculate the exchange rate between currencies. Thirdly, these money can motivate the growth of international business as companies and firms will have all the transaction available on the internet in single currency. It is doubtless that people might have half of their salaries av...