Fashion Ads Analysis Essay

1038 Words3 Pages

L’oreal Paris is one of the most successful beauty brands in the U.S. They have many different types of products that women use on a daily basis. In the world we live in today women are constantly battling with what type of hair color they can use without damaging their hair. Most women fear that the hair color they may apply will not end up looking the same way as it is displayed. However, with the L’oreal Paris brunette females ages 18-35, will be able to achieve that caramel golden shade that celebrity Eva Longoria obtains. Most believe in applying color to their hair for a change or to simply try a new fashionable look. As the ad states ,“Turn on the light in your brunette.” the actress addresses that with using the product she has achieved the golden caramel gold most brunettes wish they had. Young adults may want to try different hairstyles to see what fits best, while older women might want to add a bit more style or shine to their hair. Most brunettes might want to try the brunette illuminator because of the golden color it exposes. While analyzing the ad most can understand that this product is full of shades of light brown emphasizing the gold colors. When looking at the advertisement the reader can see that the two main focuses are Eva Longoria the celebrity advertising and the display of …show more content…

In many ways this benefits the customer so that they don’t have to constantly make salon visits to achieve the golden color. As many know L’oreal Paris is cheaper than a visit to the salon but still provides the same if not better results than actually visiting a salon. Like mentioned before, this product has a lot of benefits that come with buying it. L’oreal Paris is a product that has been around for many years. Previously, Eva Longoria and other famous celebrities have promoted L’oreal Paris. As fans continue to watch these commercials, women tend to get persuaded and buy the

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