Eat Fit Go Case

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Recommended: Impact Of Advertising On Fast Food Outlets

Our vision is to promote a newly-located franchise in Sioux Falls, where nearby individuals will be aware of the healthy and delicious options provided by the chain. Currently, Eat Fit Go advertisements have reached an adequate amount of adults. Without further marketing, the small business will experience a decline in active consumers. Decrease in customers may eventually lead to loss in revenue and reputation damage to the packaged-meal franchise. Mass marketing in a surrounding education facility is utilized to notify the public, possibly future devotees, of a friendlier, nutritious meal. Through talking with the Marketing Manager at Eat Fit Go we found that they were lacking advertisements directed at adolescents in the surrounding areas

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