Domain
YouTube and Vimeo contain .com domains, which classify them as commercial entities. Although most of the content from both sites can be accessed for free, they each have unique business models to generate revenue for its company, users, and partners. For example Vimeo and YouTube generate revenue through techniques such as memberships, video views, advertising, etc. Specified websites for commerce will usually be registered under a .com domain.
Author
Commercial websites such as YouTube and Vimeo often don’t list a specific author because of its ownership. Three founders initially conceived YouTube. Since its inception, the original founders have sold the website to Google Corporation. The main site of YouTube chooses not to state an author could be due to a number of people responsible for YouTube. Further more, giant corporation invests in it and whose stockholders own a portion of the company. On a side note, technically anyone who holds stock in Google shares ownership to YouTube. Similar to YouTube, Vimeo was initially started by original founders and later acquired by a publicly traded corporation. However, Vimeo takes an interesting approach in expressing who the authors are by introducing people whom are behind the scenes. If you poke around the site, you will find a page that explains what the company is about and the people responsible for running the site through written explanations with images, allowing users to identify Vimeo as a family in contrast to a large corporation. Meanwhile, YouTube chooses to write and display videos of what YouTube is about, leaving out specific people as authors. It is uncommon for websites run by an organizations to disclose authors but rather provide an about section for user...
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... on YouTube’s webpage through Google AdSense. Advertising cannot be found on Vimeo’s website in contrast.
Images
As the two are intentionally video-sharing websites, they both use video content to generate images. When an author uploads a video, he or she chooses a thumbnail picture to represent a video. The video thumbnail is then presented on the center of the page. Its center position extinguishes it from sidebars. This can be seen with YouTube, Vimeo, and other video-sharing websites. The thumbnail pictures often foreshadow a video’s content. Essentially, what can be chosen to be displayed is author generated, not website generated.
Contrast
Both websites utilize a white background and black text although Vimeo is dynamic in alternating black to white contrast. The clarity both websites produce allows it to be very easy to differentiate and navigate information.
What are the differences or similarities of the two company’s websites? Particularly, how they would compare in terms of look, ease of navigation
There are thousands of dollars that go towards commercials and paying celebrities throughout the year to create these amazingly interesting and very profitable advertisements.
The bright pictures and the easy to read tabs. They even have tabs that pop up asking the viewer to subscribe to them to get even more information. Web MD has claims that were made on their website, but they are not backed up by a professional personnel on the subject. The Mayo Clinic serves a different outlook with their website. They are still connecting with their audience, but they do it in a more professional way. The Mayo Clinic has pictures on their home page of how they were voted the best of the year. It states, “Mayo Clinic ranked #1 in more specialties than any other hospital in the nation.” http://www.mayoclinic.org/ . They don’t really have any images on the home page, instead they have topics you can click on. Such as, research, Patient care and Health information, and medical education. They have made claims on their website, and have it backed up by a professional doctor or scientist. For example, if you click on the health information tab and click diseases. You choose one at the top of the page it will list the doctor’s name, or say “by mayo clinic staff”. Jargons are present with the Mayo Clinic website as they use medical terminology with their research and information. Examples include, “Behcet's (beh-CHETS) disease, also called Behcet's syndrome, is a rare disorder that causes inflammation in blood vessels throughout your body.”
Golda Meir was a woman with a lifelong commitment and an unfailing dedication in bringing her dream to a reality. Her dream was for Israel to be a safe homeland for the Jewish nation, including the Zionist Movement, which she wanted people to clearly understand. Zionism served as a strong belief that the Jews should gain their fatherland in Israel that they had lost to the Romans in 70 A.D. Golda Meir never lost sight of this goal, and did countless things for Israel. If only we could have her compassion, strength, courage and intelligence- then would we all be able to make such a perpetual effect on the world’s countries as she did.
are use to seeing close up images and a change of music to show the
In the text, "The Book of Margery Kempe”, transcribed by an anonymous priest and translated by Lynn Staley, Margery Kempe incited a notion that she was a part of something greater than herself through the transformation of her identify by her performance after her first childbirth, how she dealt with the scared through her crying performances, and how she taught and persuaded those around her to follow God through her religious performances. Firstly, Kempe’s identity transformed after the birth of her first child, representing that she was a part of something greater than herself because of her ability to transform herself into a devote woman of God. Kempe had found herself attacked by illness after her first child was conceived, and the devil began to appear in her life and convinced her to betray her devotion to religion. She was able to transform this mindset, however, after she had a vision of Jesus.
is more up to date and in colour, I do like the black and white
Even though many companies usually work hard to implement effective search engine optimization (SEO) strategies, they usually consider video marketing and video SEO as a secondary venture. As a result, most businesses either ignore or give very little marketing resources to the internet’s second biggest search engine, YouTube. With the upsurge in video consumption across all devices, however, it is important and prudent that all companies make video content and marketing an integral
Both websites use tablature to show their audience different compositions, practice exercises and other user postings. Tablature is a series of six lines which represent the six strings on the guitar. Each line has a specific note which are E, A, D, G, B, and E from the bottom up. Then, numbers are placed on the lines to represent when and where your fingers have to be on the frets. The numbers represent the frets (frets are like keys on a piano) on the guitar and range from one all the way to twenty-two or twenty-four, depending on the guitar that you use (some guitars have twenty two frets and some have twenty-four). A very good aspect of Cyberfret.com is that it uses the treble clef as well in many of its lessons. The treble clef is a more professional and sophisticated way to write music. It is how Beethoven and J.S. Bach kept their countless inventions and masterpieces alive over so many years. Nevertheless, both of the websites focus on tablature in their beginner’s section, as well as tuning and naming all the parts of the guitar. Their content for a beginning audience is excellent and would facilitate anyone’s first understandings of the mechanics of the guitar.
Sergey Brin Co-Founder he shared responsibility for the company’s day-to-day operations with Larry Page and Eric Schmidt .
The design of the Web site is very bright and appealing to the eye. Its layout is inviting and easy to navigate. Its design is consistent through all pages. There are many graphics including, photographs, illustrations, and animated buttons and GIFs. These graphics are placed in an orderly fashion and do not create a cluttered appearance. The site has its own search engine which assists in navigating throughout the site.
Rey, Jason D. "Facebook Prepares to Bring Video Ads to News Feed, Aims for TV Dollars." Advertising Age Digital RSS. N.p., 18 Dec. 2012. Web. 23 Feb. 2014.
Spotify is operating on “mixed advertising/freemium business model”. The freemium business model is based on idea that the company offers simple and basic services for free for the user to try and more advanced or additional features at a premium [3]. One important role in Spotify’s business model is having advertisers who generate revenue that is used to finance costs of free subscription. In other words, without ads, there would be no free music.
It has been decided to provide with big incentives to news publishers to entice them to upload the service directly. New publishers have full control over youtube videos. Publishers also have control over ads that are loaded, sales right and revenue share.