A Rhetorical Analysis Essay On Wendy's

First Draft A very popular commercial that has come around today is Wendy’s. They appeal to everyone that watches them through ethos, pathos, and timeliness. Rhetorical situation is also important to the analysis of the ad. Wendy’s commercials also deal with the construct of cultural stereotypes. The concept of Wendy’s commercials is very modern to the point where some people are skeptical of them. It is important to analyze them to understand what some people find so offensive about them. Wendy’s has always been fearless in the way they bash other companies. First, they would just do it in their television commercials, but now they have taken it a step further. Wendy’s has made a Twitter page that everyone talks about. They mainly talk about how the meat at Wendy’s is always fresh, unlike some of their other competitors. McDonald’s is the main corporation that they like to make comments about. Given McDonald’s reputation, they make an easy target for

Since they are going to make fun of other companies, their facts need to be straight. They have to say something true or else there is no point on them saying it. The fact that the things they are saying are true, it makes their jokes so much better. They also use the credibility of having fresh, never frozen, meat to their advantage. They put that statement on all of their commercials and use it against all of their competitors. Wendy’s has always been a very well-known fast food restaurant. They had credibility before they started their Twitter, which is exactly what they needed. Without their previous business, they could not have made this big of a move on social media. They needed the previous standings to take this risk or else they would have forfeited a lot more customers than they actually did. Credibility is what makes Wendy’s the business it is today. Without it, they would not be a top fast food restaurant throughout the United