Essay on Communicating Change in Business

Essay on Communicating Change in Business

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Communicating Change
Machiavelli once said “There is nothing more difficult to carry out, nor more doubtful of success, nor more dangerous to handle than to initiate a new order of things”. Change is necessary in business, but it is also necessary to properly communicate that change. Taking the culture of an organization into consideration is necessary when making changes that will affect the corporate structure. The purpose of this paper is to give an example of an organizational change that occurred, and analyze the effectiveness of communication that occurred leading up to this change.
One of the key purposes of a business is to make money. If the business is not making money then there will need to be a change for the business to survive. Besides the aspect of making money change will often save time, “without change, business leaders still would be dictating correspondence to secretaries, editing their words and sending them back to the drawing board, wasting time for all involved” (Richards, 2014, para. 2). This section will relay a story of organizational change.
Cheith Kerry was the service writer, and manager in a small used car dealership. His job was to manage the workflow, recruit new customers, and keep the mechanics making money. Cheith had been working this company for nearly 8 months, and thought he really knew how things worked. He had hired a new employee to replace the one that had quit, and things seemed to be going well. He had even found a way to save some money by outsourcing a few jobs to some friends of his, even though this had never been done within the company. The only thing that was not working in Cheith’s favor was there was no new work coming in, the only people brin...

... middle of paper ...

...t is essential to the health of an organization that all the ways be considered before change is instituted. Communicating with employees is not an arbitrary concept, but rather one that all managers must practice on a daily basis. When communication is healthy, change is more likely to be healthy as well. The purpose of this paper was to give an example of an organizational change that occurred, and analyze the effectiveness of communication that occurred leading up to this change.

Works Cited

Burke, W. W. (2002). Organization change Theory and practice. New Delhi, India: SAGE publications.
Clampitt, P. G. (1991). Communicating for managerial effectiveness (3rd ed.). Newbury Park, CA: SAGE Publications.
Richards, L. (2014). Why is change important in an organization. Retrieved from

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