Physician Code Of Ethics In Healthcare

Abstract:

The paper tries to look at the physician’s code of ethics that have a direct impact on efficient and ethical health care delivery. The conduct as used by ACHE is applied here.

Introduction: The medical profession is plagued with ethical issues that are related to the job and others that are linked to those areas that have a direct impact on healthcare delivery, like pharmacists and pharma companies that sell medicines. The ethical discharge of duties is not binding on physicians and actual health care deliverers, but it is also invested in every person who is connected to health care delivery.

ACHE

While examining the ethical impact of how health care professionals should discharge their duties to their profession, the

(Lawler, 2000).

It is also directed, according to the code of ethics, that Healthcare executives have a fiduciary responsibility to the society and community and should act in such a way that wins their trust, confidence, and respect. Hence, it is needed that the healthcare professionals lead exemplary lives. By acting their role, they are said to be moral advocates. Every decision taken by these professionals leads to an impact on the well-being of the people; therefore, decisions should be balanced and ethical.They should safeguard the interests of every audience that they serve. Application of ACHE to pharmaceutical

Marketers operating in drug industry have ot push their products which then raises the ethical issues that surround the profession of medical delivery. Pharmaceutical companies spend billions of dollars annually to research, develop, and market drugs. Every pharmacy company needs the endorsement of their drugs from physicians and doctors, so they have to ensure that the doctors are well treated. According to the Pew Charitable Trust, the pharmaceutical industry spent over $27 billion on marketing alone in 2012, with $24 billion of that devoted to marketing to physicians. (Kessel, 2014) A further survey conducted by Deloitte shows that 35% of the doctors accept some gratuity payment from the pharmacy companies and 16% of the doctors take money to represent the pharmacy company in conferences and health camps. (Kessel, 2014) The Accreditation Council for Continuing Medical Education reports that pharmaceutical and medical device companies sponsored almost one-third of continuing medical education (CME) opportunities for doctors in 2011.( (Barnett, 1989)

Application of the ACHE code of ethics to this sort of issue can be discussed under the following heads:

a. The health care executive’s responsibility to the profession of health Care management :

Healthcare executives should make sure that while prescription drugs have to be prescribed accordingly, they cannot be biased in prescribing the drugs