Valuable Tips on How to Increase Sales

791 Words2 Pages
bulb-icon

Recommended: Creating Customer Value, Satisfaction And Loyalty Essay

Valuable Tips on How to Increase Sales
Profitability is definitely what every business strives for and everyone will agree that increasing sales is definitely the best way to ensure that the business is profitable. Each business sets for itself a vision and an achievable goal. It is with that target in mind that the business commences and on every juncture always tries to find ways and techniques on how to increase sales. This article will deal with the nuances of how to increase sales and eventually improve your profitability and presence in today’s highly competitive market scenario. You may be on the highway of success or the business may be faltering a bit, or you may be going through a very lean phase, here is what you surely need, tips on how to increase sales.
Review the Marketing Strategy
It is always possible that you get into a routine pattern and very often get so used to it that you do not actually go back and review it. It is important at this phase in your business to do a fundamental review similar to one that you did when you actually began. While working on how to increase sales, it is essential to review once again the niche being targeted, their requirements, the way the product satisfies customer needs and how the product needs to be improvised. This kind of reviewing will actually help in understanding the target audience better and find better ways to delight them not just satisfy their needs.
It is a common notion that only the sales person helps in improving sales. It is interesting to note that every individual in your organization contributes to the brand value of your business, hence intoxicate your employees, especially those who interact directly with the customer that they are the ambassadors of yo...

... middle of paper ...

...e key areas covered are customer delight, strengthening of the sales team and reviewing your marketing strategy. While understanding how to increase sales, the firm must focus on satisfying the customer and making the customer feel extra-special. The sales team is the backbone in increasing sales and they need to be aware of the goals and objectives of the organization. The sales incentive program must be good enough and be a sufficient motivational factor for the sales team. While working on how to increase sales it has also been emphasized in this article as to how to review the marketing strategy. One must go back to the basics, begin reviewing from scratch and check whether the customer is satisfied. It is also important that the company understands that each of its employees is a brand ambassador and the image they portray reflects on the image of the company.

Show More
Related

  • Diagnostic Services Inc.: Case Study: Diagnostics Services Inc.

    1271 Words  | 3 Pages

    As the salespeople’s immediate supervisor, it is the primary responsibility of the manager to provide proper training to enhance the salespersons’ effectiveness and improve their skills. Given the importance of having a productive and enthusiastic sales team, the manager needs to develop and manage effective reward and compensation packages to ensure a highly motivated and satisfied sales force. Sales managers also ensure that the company 's standards of professionalism, image, and branding are consistent with the sales team’s interaction with company customers. The manager 's presence also makes customers feel valued as well as provide credibility on behalf of the company (Pilling, Donthu, & Henson,

    Read More

  • Servant Leadership Article Essay

    717 Words  | 2 Pages

    Focus on the needs of the customer and put the needs of the employee second, follow by the need of the leader as the last so to develop and grow the relationship of the customers while strengthening the

    Read More

  • Analysis Of Ziglar On Selling

    1035 Words  | 3 Pages

    Zig Ziglar wrote the best-selling novel Ziglar On Selling: The Ultimate Handbook for the Complete Sales Professional. In his book, Ziglar describes and lists the “tools” necessary for becoming an “effective sales professional” (Ziglar 1991, xi-343). It should also be noted that “All Bible references in this paper come from the” New “King James Version of the Bible, except where clearly noted by the student” (Skorupa 2010). Beginning with the introduction and leading up to the sixteenth chapter, Ziglar gives an in-depth discussion on the elements necessary for successful conversion of “prospects” to “sales” (Ziglar 1991, xi-343). For that reason, this paper will “summarize, analyze” (e.g., explain what was “learned”), and “evaluate” the material

    Read More

  • Telepizza Case Study

    1310 Words  | 3 Pages

    Growing sales through service: TP came up with new methods to satisfy customers. Furthermore, employees got trained on acting in customers favour.

    Read More

  • Personal Professional Development

    1226 Words  | 3 Pages

    - Purchasers responses to an organizations promoting technique has an incredible effect on the organizations achievement.

    Read More

  • Swot Analysis Of Arm And Hammer

    1435 Words  | 3 Pages

    The company should combination of marketing push and pull strategy in order to attract the customers. Sales promotions, occasional discounts, advertisement in magazines and newspaper, TV commercials and public relations will help the company to increase the sales and profits in both national and international markets.

    Read More

  • Whales: Strengths And Weaknesses

    342 Words  | 1 Pages

    The company can also improve its advertising methods to attract more customers and create a brand image.

    Read More

  • Case Study Jive Software Case

    1373 Words  | 3 Pages

    Jive sales were brisk and was on the track for $2 million annualy in 2004. It was no wonder that Jive’s customer count hit the 1,000 mark by the end of the year. So, when Jive moved to Portland from New York because it is cheaper to operate there, Wilson was hired as Vice-President of sales. He had more than a decade experience in start-up software companies. In my opinion, to make clear Jive’s sales functions, firstly VP of the Jive should put the main target of how many customers to reach for example in one year period and the plan for annual sales numbers. I will also hire some representatives in each region to operate more sufficiently. One of the main challenges of sales team was identifying legitimate customers amongst the huge number. In this case as the sales manager, we need to contact with the customers personally to make them feel that the Jive cares about them and then from big pool choose the most legitimate ones. I will also hire some young sales representatives with different language skills. Because, they had problems with serving the customers with poor english. The sales representatives could be not qualified as the sales manager, so we can train them. The main thing is language skills. In my opinion the customer care will influence the improvement in sales.

    Read More

  • Analysis Of Coffee Bean And Tea Leaf

    916 Words  | 2 Pages

    The main objective of this report is to develop and provide a sales and marketing plan for which the company will help to generate more profit and acquire more customers to patronize the product. This report will cover the period of 2016 to 2017 which will serve as guidelines that needs to follow of the employees, managers and management team to reach the desired goals and target for the company.

    Read More

  • Customer Satisfaction Strategies

    1040 Words  | 3 Pages

    Customer satisfaction is a key ingredient to the success of any business.It is the most important factor that creates repeated customers. Some people know it but do not realize its importance. If a customer of yours is satisfied with one of your products or services, chances are this customer will purchase more of your products or services, which will increase your revenue. Therefore, in order to have your new or existing customers buy more from you, you will have to follow techniques that work. Customer satisfaction takes a very important place in Marketing. As much as you think that your marketing strategies should help you generate sales, think about how the same marketing strategies could help you achieve Customer satisfaction. There are a lot of elements involved with Customer satisfaction.

    Read More

  • Volterman Market Analysis

    1286 Words  | 3 Pages

    With the rise of the economy, consumers have become more and more knowledgeable on selecting their favourable product as a result the organization cannot focus on what it sells but on the side focus on what the customer wants to buy.

    Read More

  • Employee Motivation

    1735 Words  | 4 Pages

    Sales people are motivated to the degree that he or she believes '(1) effort will yield acceptable performance, (2) performance will be rewarded, and (3) the value of the rewards is highly positive' (2003, p.20). For sales people to reap rewards or benefits, they first need to know the expectancy of their position. During this first stage, the managers will layout the training that is needed and will set their goals. The managers are also responsible for continued follow up and coaching. Often times this type of follow up is accomplished on the sales floor, so they may continue to have a high level of performance. The coaching is kept positive so that the sales person may continue to exert a higher level of performance. Floor coaching and setting the standards helps sales people see and understand the performance levels that are required. It is also up to the manager to choose highly talented people that are able to accomplish the sales goals that are given.

    Read More

  • Pros And Cons Of Business Expansion

    725 Words  | 2 Pages

    An important part of owning your own business is making sure that the profits are always going up. This includes the increase of customers as well as sales. There are numerous ways to ensure that a business keeps from either staying stable or decreasing in sales. One way for an owner to grow his business is through expansion, but expansion is not always helpful. A pro of business expansion could be

    Read More

  • Restaurant Management

    2839 Words  | 6 Pages

    Wasserman, Michael. 15 Techniques When Dealing With Customers. My Success Company.      25 January 2005. .

    Read More

  • A Career as a Sales Manager

    916 Words  | 2 Pages

    A sales manager has many responsibilities such as spreading product to customers, setting sales areas, goals, and analyzing sales data (“Sales Manager” What’s para. 1). Although a sales manager performs many duties, people in this position will also set a sales goal for the year, and will build a sales outlook on what they will do in the upcoming years (“Sales Manager” Sokanu para. 1).A person in this position will also manage where the goods and products their company will be distributing by giving certain sales area where a salesman will work and sell the product (“Sales Manager” Sokanu para. 2). During work time, a sales manager may be asked to hire and train a new salesman added to his team (“Sales Manager” Sokanu para. 3). Occasionally, a sales manager will interpret sales statistics in a specific area when looking where to assign certain salesman to a sales territory (“Sales Manager” Sokanu pa...

    Read More

More about Valuable Tips on How to Increase Sales

Open Document