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    The Ford Motor Company is known nowadays as an American well-known mass-market automaker. It is also on the list of the top 10 companies on the Fortune 500, and the company itself has reported in recent year’s remarkable turnaround that has left other auto companies worldwide ‘’speechless’’. However, the company is currently struggling with the implementation of new strategies and the current condition of the automobile industry doesn’t help the company’s situation at all. Throughout this paper

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    Brief History Ford Motor Company is one of the greatest and most successful automobile manufactures (Bryant University, 2004). It was founded in 1903 in Detroit, Michigan by Henry Ford, an innovative individual credited with the introduction of mass production through his assembly line. The Model A was the first car off its production line, and sold for $850. Its considerably low prices and stellar performance of its vehicles ensured that Ford made a steady progress into the global arena, expanding

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    report on Ford motor company (1988), the chief competitors of Ford Company are Volkswagen, Toyota, BMW, Daymler Chrysler, General motors’ Honda, and Nissan. Major customers are Hertz Hewlett-Packard, GE, Merck, Rent A-Car, and other commercial accounts and millions of individual. Strengths Strengths are competitive advantages or core competencies that give a company an advantage in meeting the needs of its target markets. According to Annual Report of Ford Motor Company (1998), Ford Company has an excellent

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    Leading a company can be a daunting task. It involves many different levels and many different people that all strive to maintain the organization. This is a major task for even the smallest companies. Most mom and pop companies can accomplish this with only two or three people. How can someone that runs a larger global sized organization accomplish this task? Regardless of the size of the organization this can overwhelm even the most experienced leaders. Ford Motor Company strives to maintain

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    Ford motor company: The Ford Empire was almost a century old. After a series of great growth periods and high revenues, the company from early 2004 to 2008 has been hit by the recession and very challenging times. The decision to invite an outsider as the CEO of Ford motors was to take a fresh and rather novel view of Ford operations and to look at it unbiased. Ford appears on the list of the world’s most ethical companies its commitment to stakeholder engagement, corporate governance, sustainability

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    1. Define and discuss Ford’s business- level strategy. Henry Ford began a family automobile business in 1903; this was during the industrial revolution. This business has become the most famous automobile brand in the world. Over the years the business structure had adapted to changes in leadership, markets trends and the economic conditions. The Ford family still controls the company through multiple voting shares, even though it owns a much lower proportion of the equity Ford’s business level

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    Ford Motor Company Address: The American Road Dearborn, Michigan 48121, USA Public Company Incorporated: July, 1918 Employees: 383,300 Sales: $62.17 billion Stock Index: New York, Boston, Pacific Midwest, Toronto, Montreal, London Until recently, the Ford Motor Company has been one of the most dynastic of American enterprises, a factor which has both benefited the company and has brought it to the brink of disaster. Today Ford is the second largest manufacturer of automobiles and trucks in

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    FORD and e-STEEL Enter Into Multi-Year e-Commerce Agreement Automotive Leader to Use Leading Online Steel Exchange to e-Enable Major Web-based, Global Value Chain Purchasing Initiative Dearborn, Mich., and New York, NY — Business Wire — May 17, 2000 — Ford Motor Company (NYSE: F), and e-STEEL Corporation, the leading negotiation-based e-Commerce exchange for the global steel industry, today announced an initiative to e-enable complex procurement programs with the automaker's global Tier 1 suppliers

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    Ford Motor Company is the world's largest producer of trucks, and the second largest producer of cars and trucks combined. Ford has manufacturing, assembly or sales affiliates in 34 countries and Ford companies employed 337,800 people world-wide in 1996. Ford has manufacturing facilities in 22 countries on 5 continents, with 87 plants in North America and 41 in Europe. In Europe, in 1995, Ford's combined vehicle market share, at 12.2%, was the highest for eleven years, with three of the

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    Ford Motor Compnay HISTORY Henry Ford was an engineer from Detroit, Michigan who had an idea. By 1902, Ford had attempted several times to produce a gas powered vehicle, but with little capital, he realized that his attempts were futile. Ford approached a man by the name of Alexander T. Malcomson about the possibility of manufacturing an automobile. Malcomson, a friend of the family and wealthy coal merchant was reluctant at first but finally agreed with Ford, and decided to assit Ford financially

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