Brief History Ford Motor Company is one of the greatest and most successful automobile manufactures (Bryant University, 2004). It was founded in 1903 in Detroit, Michigan by Henry Ford, an innovative individual credited with the introduction of mass production through his assembly line. The Model A was the first car off its production line, and sold for $850. Its considerably low prices and stellar performance of its vehicles ensured that Ford made a steady progress into the global arena, expanding into European nations such as Germany, France and the United Kingdom. The company’s mission and vision revolves around the context of “One Ford”; that is, one team, one plan, one goal-whereby the overall vision is to deliver profitable growth for all (Ford, 2014).
Ford Motor Company Introduction This paper will address an analysis of the key success factors in strategic planning of the Ford Motor Company including planning, product offerings and marketing and sales. The paper will also include financial characteristics and a competition analysis of the Ford Motor Company. Ford Motor Company The Ford Motor Company inspired a manufacturing revolution with its mass production assembly lines in the early 20th century. Ford and Lincoln are one of world's most well known automotive brands, most known for the Ford Mustang, and F-Series pickup trucks. Henry Ford incorporated Ford Motor Company in 1903 at Dearborn, Michigan.
Thanks to GM, many of the popular vehicle brands that are available, they have produced. You can understand how vital GM has been to the automotive world when you find out that “it was the world’s largest car maker from 1931 to 2008, when it was surpassed by Toyota” (Costantini). The history of GM dates back to 1908. At this time or to be more specific on September 16, GM was founded in Flint, Michigan, by William C Durant (General Motors Company, 2011). The company started as Durant-Dot Carriage Company which started in 1886 and by 1900 was producing over 100,000 carriages a year (Flint).
Retrieved from http://marketrealist.com/2014/04/companies-like-toyota-lead-global-automobile-market-share/ (n.a.). May 8, 2014. FY 2014 Financial Results. Toyota Motor Corporation. Retrieved from http://www.toyota-global.com/investors/financial_result/2014/pdf/q4/presentation.pdf (n.a.).
What would this country be without the car, or any type of motor vehicle for that matter? The automobile has transformed the country and the world. The first car was manufactured in 1769 it was a steam powered engine that could go eight miles per hour (Dreyer). But everything escalated when Henery Ford figured out the trick to pushing out cars at a fast rate for the common man. It has created many opportunities; it has made new sports and has made getting from point A to B easier.