Essay on Susan Bordo 's `` Hunger As Ideology ``

Essay on Susan Bordo 's `` Hunger As Ideology ``

Length: 1359 words (3.9 double-spaced pages)

Rating: Strong Essays

Open Document

Essay Preview

A person can be identified by many different characteristics such as, age, ethnicity, sex and gender. Although many people see sex and gender as meaning the same thing, they are very different. Sex is the anatomy of an individual 's reproductive system which refers to the biological and physiological characteristics of a male or female, while gender refers to masculine or feminine and the behaviors, roles, expectations and activities in society. The majority of people conform to gender roles very early on, but sometimes the line blurs between femininity and masculinity. Susan Bordo is an author who points out the cultural stereotypes about gender in her piece “Hunger as Ideology”. In this piece she analyzes advertisements from the Victorian era into contemporary culture and how they manipulate and show different stereotypes in American culture. As I analyze a contemporary ad it is evident that Bordo’s theories are still valid today.
In Bordo’s essay “Hunger As Ideology”, she has her students bring in different examples (advertisements) that are shown to violate traditional gender-dualities and the ideological messages carried in them. By doing this task with her students she she hopes to boost her points about the negative portrayal and subliminal messages about gender identification and see if any progress has been made.

In an Ebony magazine advertisement it shows an African-American woman teaching a young African American teenager who is in foster care or adopted how to cook in the kitchen. With the apples and dough on the countertop I 'm assuming they’re baking an apple pie. As the woman takes the pie out of the oven they realize it 's burnt and she cools it down. Both the woman and teenager show a disappointed expression. L...


... middle of paper ...


... about gender. The illustrator also emphasizes this keyword, but to a certain extent. Being an African American woman she has reached some sort of success in her life which makes her have some type of control. Since women are known to have a lack of control in their lives it 's a huge goal for them to maintain.
The level of change from the time of publication of Bordo’s essay which was in the 90s to today has not changed much at all. You can witness the tyranny that women have to cope with anywhere; the news, articles, ads, etc. The media also feeds into this oppression. Women are still expected to be responsible for taking care of children, do maintenance, etc, while men are still looked at as the “dominant” sex and the spouse with more power and charge when it comes to expectations. Those things can be making money, being physically strong, being in charge, etc.

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Susan Bordo Essay

- Susan Bordo Susan Bordo is the author of "Hunger as an Ideology" which talked about advertisements and how they present men and women differently towards food. Whether it is eating it, cooking it, and body shape and size. Bordo's ideology was that advertisers take advantage of women's insecurities by showing women eating alone and eating less while men are eating in great amounts, hearty foods. The real question here is, does Bordo's Ideology hold up against any advertisement. Behind a mirage of various ads promising "Lose weight" and "control," advertisers have hidden meanings to lure the female customer....   [tags: Papers]

Strong Essays
539 words (1.5 pages)

The Affect of Cultural Ideology on The Way We Perceive Images Essay

- The Affect of Cultural Ideology on The Way We Perceive Images The relationship between language and image provides us with the means to seek the roots of our own ideas. In the essay, "When We Dead Awaken: Writing as Re-Vision", written by Adrienne Rich, she uses varying images in her poetry to describe women and the voice open the window into her self-perception and how cultural ideologies change. John Berger writes in, "Ways of Seeing" that the relationship between the image and the person is an individual interpretation....   [tags: Papers]

Strong Essays
1408 words (4 pages)

The Insufficiency Of Honesty By Susan Bordo Essay

- Through out history people have been influenced by what they want to hear and the way a current trend is happening. The evolution of mankind has drifted towards a different society than what we where born to sustain. We are emotionally driven human beings that want to feel accepted by the rules of society. Sometimes an individual can confuse actions or emotions towards trying to fulfill the standards society has imposed. I have analyzed two articles that incorporate how a society reacts towards integrity as well as honesty and the belief that an individual in order to be a part of society one must comply with the standards that are set....   [tags: Person, Individual, Science]

Strong Essays
728 words (2.1 pages)

Essay about Susan Bordo 's ' The Greatest Jew Of All Time

- They say if you don’t try at all, you have already failed. Even though I didn’t fail, my first two essays featured little to no effort as I was easing my way through the beginning. When the greatest Jew of all time (besides Jesus) Professor Glaz announced that the final essay grade would be our final grade, I automatically reprogrammed an old tactic I’ve been using in my entire catastrophic existence: loaf early and grind later on when it mattered. So essentially, in the first few innings I flop, but I’m not worried because I will eventually hit the grand slam that will surmount to a walk off victory (David Ortiz is soo jealous)....   [tags: Essay, Writing, Baseball statistics, Short story]

Strong Essays
1051 words (3 pages)

Essay about Analysis of Susan Bordo's The Male Body

- As you begin Beauty (Re) discovers the Male Body your read of author Susan Bordo spilling her morning coffee over a shockingly sexual advisement of a nude man. Initially, I rolled my eyes and settled in assuming, I was going to read about the tragedy of how men are now being objectified and exposed in adverting like women. As I flip through the pages looking at the scantily clad images I’m not really shocked; this essay was written fifteen years ago; I see these kinds of images going to the mall....   [tags: the male body]

Strong Essays
1030 words (2.9 pages)

Beauty : Discovers The Male Body By Susan Bordo Essay

- In the essay "Beauty (Re)discovers the Male Body" by Susan Bordo, she talks about the culture of advertising and the different stereotypes associated with men and women. While men and women 's bodies are viewed differently though media, people are starting to view them in a contrasting demeanor. In Bordo 's section "Men on Display" she presents a quote encompassing the idea of women being seen as sex objects, but the second a male decides to be put on display, suddenly it becomes inappropriate. Not only do we live in a society that is "body-obsessed", women are openly revealed for people to see, while a male doing the same is considered to be "overexposure" (194)....   [tags: Gender, Sociology, Masculinity, Karl Lagerfeld]

Strong Essays
724 words (2.1 pages)

Analysis Of The Article ' The Globalization Of Eating Disorders ' By Susan Bordo

- Society has always been in the mindset of a white cis male, racist and sexist. In the article “The Globalization of Eating Disorders”, by Susan Bordo, talks about how the media portrays women in an impossible light and how women of color are overlook in eating disorders. The article “Saving the Life That Is Your Own: The Importance of Models in the Artist’s Life” by Alice Walker, talks about how women of color are overlook and not taken seriously in literature and how people need good models in life to do and become great things....   [tags: White people, Race, Race, Black people]

Strong Essays
1015 words (2.9 pages)

Overview of The Creation of Anne Boleyn by Susan Bordo Essay

- The story of Anne Boleyn, the second wife of Henry VIII, has been elusive to historians since her death in 1536 at the hands of her husband. This, in part, can be attributed to the destruction of almost everything she touched soon after her execution. On orders of the king, the castles that were once her home had all memory stripped of her. Portraits were destroyed, letters disappeared, their symbol of the H and A intertwined had the A ripped away. The remnants of her time on the throne are pieces of history that were overlooked in the workers haste to strip the castles in preparation for Jane Seymour to become queen....   [tags: biography, love story]

Strong Essays
1033 words (3 pages)

An Analysis Of Susan Bordo 's ' The Empire Of Images ' Essay

- Here is some advice to my younger Asian American self, growing up in a media filled industry focused on physical attraction, accept the things that cannot be changed, especially your own race. Unless going under the knife was ever an option you cannot change the way your facial features are arranged that identifies and distinguishes you as being Asian. This problem you and many other people of color have, arise from media images published in mediums such as magazines that predominately represent the Caucasian race and Caucasian features as being the most beautiful and most accepted....   [tags: Race, White people, Race, Caucasian race]

Strong Essays
733 words (2.1 pages)

Essay on Susan Bordo's View on Division of Labor

- “As this division of labor developed, strong dualistic notions about “masculinity” and “femininity” began to emerge, with sanctions against the man or women who dares to cross over to the side of the divide where they did not belong by nature” (Bordo 8-9). Masculinity and femininity describes gender identities. It changes however with culture society and individuals. Bordo explains women took on jobs that had gentle roles such as nurses or Teachers, while men took on hands on jobs such as construction workers or electricians....   [tags: contemporary cultural studies]

Strong Essays
568 words (1.6 pages)