Walt Disney's Ethical Corporate Culture

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Recommended: Social responsibility by business organization

Technology has provided the world with many benefits including increased communication and access to information. With this access has come increased transparency on business dealings, as consumers are hyper alert to the ethical practices of organizations. As scandal after scandal have come to light in sectors as wide-ranging as sports, education, financial institutions, government agencies, and car companies, consumers have reacted with outrage (Lindenmeier, Schleer, & Pricl, 2012). As a result, many organizations have focused on codifying and implementing an ethical corporate culture.
The Walt Disney Company (referred to henceforth as Disney) is no exception. The company has instituted many policies and practices in place to ensure that the overall culture is one that is ethical and promotes ethical decision-making and problem solving. The company does this by ensuring that it caters to the needs of all its stakeholders, not just shareholders and customers. For …show more content…

Disney World has expanded its sustainable business practices, from viewing social responsibilities as a compliance or risk reduction endeavor, to one of an opportunity for innovation. An ethical business has concern for anyone and anything impacted by itself, including customers, employees, vendors and the public. Every decision made by the business is based on the effect it may have on any one of these groups of people, or the environment surrounding it. To promote business growth, organizations must respond to the needs of the community and accept social responsibility. Disney World makes every effort to maintain an ethical business model that stays loyal to its partnerships, even in challenging times. Loyalty to social responsibilities proves reliability and dependability in all situations and results in stronger relationships (Kinicki & Fugate,

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