Reciprocity Principle

Principle of Reciprocity The principle of reciprocity simply means you are more likely to comply with a request if it comes from someone who has previously done something for you. According to this principle, human relations tend to be reciprocal. People tend to treat others in the same way they are being treated. If an individual is treated with respect and cordiality, he will respond in the same way. Also, if he receives a gift or benefit, he will feel the need to correspond it.

It happens very frequently that if a friend invites us to their party, there’s an obligation on us to invite them to a future party. If a colleague does a favor, then we owe that colleague a favor. Recently, I got some authentic food for one of my colleagues and

I go and invest as per their recommendation due to their more knowledge of the market and this is one of the types of the principle of authority.

Principle of Commitment and consistency

According to this principle, people will be much more likely to accept something if the offer is in line with assumptions or statements that themselves have made before in front of the person who is making the offer. Humans have an obsessive urge to be consistent. Once we make our minds up it is very difficult for us to change them. We strive to be consistent and future decisions are made to justify earlier decisions.

We are healthcare service provider and we face many challenges in patient appointment scheduling. Recently, we reduced missed appointments by 25% simply by asking the patients rather than the staff to write down appointment details on the future appointment card. So when seeking to influence using the consistency principle, the detective of influence looks for voluntary, active, and public commitments and ideally gets those commitments in writing. Consistency is activated by looking for, and asking for, small initial commitments that can be