Netflix has over seventy-thousand ways to describe types of content, which are used to meticulously analyze every text that is licensed to the platform. These adjectival genres were created by analysts who were paid to watch texts, tag them with metadata, and rate them according to content including goriness, romance levels, and even narrative elements like plot conclusiveness. This metadata is combined with the viewing data collected on Netflix’s millions of users to determine the thousands of genres that Netflix uses, while also determining which genres are to be used for each individual user. Yellin justifies the adjective heavy genres, like political genres, and feel-good comedies, stating that “We wanted to put in more language. We wanted …show more content…
Because Netflix prides itself on being a platform that caters to the individual with an interface of personalized recommendations, generic specificity is a valuable tool. Thus, in accordance with Jason Mittell’s genre theory, Netflix’s reconfiguration accounts for both cultural conditions and the industrial and technological particularities of the television medium in the streaming era. The highly specific genres account for cultural conditions in that they are founded on common cultural knowledge prepare Netflix users for the texts within each generic category, which is particularly important when there is a plethora of content available to view, as is the case with Netflix. The platform also responds to the cultural conditions and knowledge of its users by collecting data on their viewing habits, in order to create categories that users are likely to understand and respond to by watching texts within the genres. Netflix modifies its genre selection based on the data it collects from its viewer base, effectively responding to the cultural conditions within which it functions in order to better cater to its audience and encourage continual viewing and subscription. Netflix’s adjectival genre system is also known for its genre mixing, with genres such as family comedies and indie romance, which is a cultural process enacted by industry personnel in response to audience viewing practices. Furthermore, Netflix’s reconfiguration of genre accounts for the particular attributes of the medium and the new expansive digital platform. Because Netflix is a collection of televisual texts from all channels and eras, with films also included in the platform, highly specific adjectival genres are a necessary way to attract, direct, and organize viewers across its vast offerings. Its genres continue to account for
Aristotle, an ancient Greek philosopher and scientist, conveys, “Knowing yourself is the beginning of all wisdom”. In other words, Aristotle states that the gaining of self-knowledge provides an individual with the ability to know one’s personal gifts and accountabilities. To start one’s adult life a person must pursue the journey of self-discovery to learn in depth about their skills and weaknesses. Individuals must find themselves through the limitations and ordeals that they face during their voyage for self-awareness. For example, in Tim O’Brien’s short story, “On the Rainy River”, the narrator shares his story about self-discovery. O’Brien looks back into his past, to the time when he was called to serve in the Vietnam War. O’Brien’s initial
The first part of the Hero’s journey begins in the ordinary world. In the book, Star Girl, the protagonist Leo’s ordinary world is his high school where there are no leaders and all students act the same. Although Leo is different than the others, he keeps to himself. The next part of the hero’s journey is the call to adventure. After seeing Star Girl in school everyday for some time, Leo begins to have a crush on Star Girl and thinks about her often. Leo refuses this call by telling his school show co-host, Kevin, that they shouldn’t have Star Girl on the show, although Kevin wants her on it. Leo refuses the call again when Star Girl calls him “cute,” and he blushes and says nothing.
Watching a film, one can easily recognize plot, theme, characterization, etc., but not many realize what basic principle lies behind nearly every story conceived: the hero’s journey. This concept allows for a comprehensive, logical flow throughout a movie. Once the hero’s journey is thoroughly understood, anyone can pick out the elements in nearly every piece. The hero’s journey follows a simple outline. First the hero in question must have a disadvantaged childhood. Next the hero will find a mentor who wisely lays out his/her prophecy. Third the hero will go on a journey, either literal or figurative, to find him/herself. On this journey the hero will be discouraged and nearly quit his/her quest. Finally, the hero will fulfill the prophecy and find his/herself, realizing his/her full potential. This rubric may be easy to spot in epic action films, but if upon close inspection is found in a wide array of genres, some of which are fully surprising.
Some text may belong in more than one genre. Understanding the genre will help you know what to expect from a text on its genre. When it comes to topics and themes, two different genres can have similar topics and themes.
Friedman, L., Desser, D., Kozloff, S., Nichimson, M., & Prince, S. (2014). An introduction to film genres. New York, London: W.W. Norton & Company.
... selection, a classic that people of all ages and genders love. The similarities in interest in this show and many others have led to many Netflix sessions ended shorter than originally planned. The scenario: a guy or girl would invite a partner, or partners (It’s 2016), over to “chill” these people would end up deciding on a show to binge. After a given amount of time bit one thing would lead to another- hence the title of the phenomenon: “Netflix and Chill”. All made possible by the PlayStation 4.
The fourth characteristic states, “A discourse community utilizes and hence possesses one or more genres in the communicative furtherance of its aims.” (221). Swales defines genre as different types of communication, not just verbal, but also written. Genres of a discourse community could be group messages, online posts, emails, notes, and more. Each discourse community is going to have different, specific genres they
There were several new concepts that were introduced to me this semester including the topic of genre. I found out that it was more than a classificatory tool. According to Bawarshi and Reiff, genre has changed into “a shaper of texts, meanings, and social actions”. In other words, genres are used to change and influence social interactions and to produce meaning-
As media consumers in North America, we are used to the typical network sitcom or drama that contains a calculated plot created to please audiences for the sole purpose of making money for the network. After analyzing the first episode of Orange is the New Black, “I Wasn’t Ready” it is clear that Netflix has succeeded in creating a show that appeals to the consumer while retaining hegemonic undertones. Orange is the New Black has been crafted to satisfy Netflix’s profit motives through the streaming platform upon which it is presented, the use of marginalized characters as the main cast and the humanization of women of various race, sex and body types targeted at the accepting millennial generation.
Genre is the French word for 'type'. Type is the kind of text it is.
Television has come a long way since it was first introduced. Originally, it was thought that the masses that watch television enjoyed the more simple shows that would tell you exactly what was going on from start to finish. In Steven Johnson’s article, “Watching TV Makes You Smarter”, Johnson argues that this is actually not the case. In fact, Johnson argues that much more people enjoy shows that involve multi threading, or multiple plots that are all connected.
Television has been around for decades, but the creation of streaming services has enabled Americans to watch episodes back-to-back, allowing for us to experience the chronological order of a series. As such, Americans have become immersed in shows—losing themselves in the cobwebs of twisting plots. Binge-watching has furthered catalyzed this; Americans are able to suppress reality for an extended period of time and assume the role of a wallflower in the worlds of surgeons, lawyers, crisis managers, and superheroes. Whether it be trafficking drugs through Colombia or extinguishing fires in Chicago, this uninterrupted immersion into captivating and alternate worlds has heretofore been impossible.
Cultivation theory has endured some criticism for failing to initially acknowledge other genre-specific contexts outside of television (Arendt, 2010; Bilandzic & Buzzell, 2008; Good, 2008). According to cultivation theory, stories that disseminate recurrent or similar messages can alter a viewer’s perception about social reality, which is why the Narrative is considered to be one form of genre-specific context where stories are placed into categories where recurrent messages are shared that convey a common theme (Bilandzic & Buzzell, 2008). Therefore, considering porn as narrative content and internet as medium, cultivation theory can hypothesize regular exposure to a core message will overlap regardless of the content being viewed, thus causing the viewer to believe a particular message over time (Bilandzic & Buzzell, 2008). Moreover, the intensity of the narrative experience and the lack of adequate counterarguments heightens the effectiveness of the narrative by altering viewer attitudes and beliefs (Bilandzic & Buzzell, 2008).
In applying genre theory, I will proceed to analyse how the television series, The Big Bang Theory falls into the situation comedy as a genre. Firstly an understanding of genre is needed before an analysis can begin. ‘Genre derives from the French word meaning type’ (Bignell 2008: 116). Broadly used in, literary and media, more recently linguistics, to referring to a distinctive type of 'text'. (Chandler 1997). The term ‘Can be defined as patterns/ forms/ styles/ structures which transcend individual art products, and which supervise both their construction by artists and their reading by audiences.’ (Ryall, 1975: 28). Genres allow us to organise material into smaller categories, identify the ‘artistic product we want’ (Creeber, 2008). Having begun with the Greek philosopher Aristotle when he began to outline different works in to categories the term is still in use today and, now in television genres are used to differentiate a number of diverse television shows from each other, distinguish the comparisons between them in the content, style, and format of the show. Genre in television has become a sign...
1. What is the difference between a. and a. Briefly describe each of the four major challenges that Netflix faces. Which challenge is the easiest to address? Why do you need to be a member? The four challenges faced by Netflix are described below.