Migration On Ice: How Globalization Kills For Their Parts

589 Words2 Pages

Chicken is one of the most widely eaten foods around the globe, having the ability to unite many cultures together on an individual level. In Malia Wollan’s article “Migration, on Ice: How Globalization Kills Chickens for Their Parts” she informs the readers about the issue of globalization in the chicken industry and how it has begun to affect countries around the world. Companies from around the globe are exporting poultry into other countries—usually lower priced than the local market—and capitalizing on the wealth of other nations. Wollan explains that companies like Tyson are capitalizing on the chicken preferences of other countries, parting out the desired chicken pieces and sending them overseas, affecting local poultry industries. Specifically, Wollan talks about the African nation of Ghana, whose local chicken industry has been ravaged by cheaper chicken shipped from across the Atlantic Ocean. Moreover, companies have launched advertising campaigns targeted at women and mothers, …show more content…

Through the usage of this expert witness, Wollan establishes a network of trust based on factual evidence that the readers find ensuring. Along with the expert, Wollan provides factual evidence based on research to provide credibility to her article. With these established sources, Wollan is able to use a more intellectual word choice to appeal to people of higher education. Her word choice at times is bland but makes up for it in intellectual superiority. Her usage of the word “myoglobin” to describe the origin of chickens’ meat color and “exorbitant” to describe feed costs suggests that her target audience possesses somewhat of a higher education. Wollan’s word are somewhat effective in that they portray the globalization issue in a professional manner, but fail to offer her stance on this controversial

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