Globalization Of Whiteness Essay

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When it comes to ‘white’, we usually associate it with death, less earth-bound, closer to God and angels, as well as cleanliness, purity, and light, these symbolisms of the color of white over time became the characteristic as a race. My favorite part of the reading is where Dyer pointed out how racism is occasionally a part of the cultural non-consciousness that we all inhabit, he specifically addresses how in Western representation (in film, art, music, books, and media), white is overwhelming and disproportionately centralize as ‘a human race’, instead of a certain race. For example, both Dyer himself and MacIntosh as white-people themselves found it intolerable over the fact that they have access to more power and opportunities to be successful in life because of their skin color instead of being recognized for their individual uniqueness and achievement (pg 9). These issues are also similar to one of the articles I recently read about how ‘skin whitening/bleaching’ is a booming industry in the Eastern countries. For decade people from Middle East countries like India and East Asian countries blindly and obsessively spent …show more content…

Furthermore, even though white people hold the dominant power to set standards of humanity and construct the world in their own image, the category of ‘whiteness’ is still unclear and unstable. In other words, ‘whiteness’ is visible in terms of power and ideology, but unlike the other ‘non-white’ races, it’s invisible as in the Western culture, white people are not seen or determine as a race or belong to one but rather as

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