Effective Written Communication

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“Even the best ideas are of small value unless communicated well.” People write in response to situations that call on them to put their thoughts and feelings into words. For example, a boss may ask an employee to write a report on how to market a new product line or the company for which an employee works is requesting assistance in designing a home page on the World Wide Web. In a labor force full of mediocre writers, someone who writes well is bound to stand out and succeed, while someone who writes poorly is bound to do just the opposite. It is not to say that the mediocre writer will not be successful, but the success of a person who possesses excellent writing skills will certainly be far greater. Sponsorship of a workshop for employees to improve writing skills would certainly assist in empowering employees, serve as a motivator for boosting company morale, and ultimately result in an increase in business profits.
According to Dr. William C. Byham,“the successful organizations will be the ones best able to apply the creative energy of individuals toward constant improvement” (5). Yet, constant improvement is a value that cannot be imposed upon people. It has to come from the individual. The only way to get people to adopt constant improvement as a way of life in doing daily business is by empowering them. Empowering employees definitely motivates them to take ownership of their jobs so that they take personal interest in improving the performance of the organization. Formal training in empowerment skills and related areas are conceived via personal and organizational success. Personal and organizational successes are achieved through good advertisement as well as excellent relations with the public. Both of these rely heavily on one’s ability to communicate thoughts and ideas effectively.
The heart of effective communication is excellent academic writing skills. Participative management stems from the idea of involving employees in the decision-making process. “In the Fifties, managers thought it meant being friendly to employees. In the Sixties, they thought it meant being sensitive to the needs and motivations of people. In the Seventies, managers thought it meant asking employees for help. In the Eighties, it meant having lots of group meetings.” The very name “participative management” seems to imply that it is something that management does whi...

... middle of paper ...” The effect that a positive tone can have on a company’s image is amazing. A simple “please” or “thank you” renders desired results and shortens response times as well. Eliminating negative-tone communication and promoting positive-tone communication guarantees phenomenal yields and profits. Thanks to an effective formal writing program utilized by Brown & Brown at the end of the year 2001, the firm’s net income rose sixty percent, from $38.7 million to $61.7 million for the year 2002.
Finally, through sponsorship of a workshop where employees can improve writing skills it affords the employee the opportunity to be taken seriously. It allows the employees to feel as if they are personally contributing to the overall success of the organization. When an employee can influence how things get done or when her efforts are recognized and accomplishments are rewarded it empowers the employee to tackle challenges with undying fervor, therefore; increasing quality, customer satisfaction, and productivity. These kind of positive results ultimately render skyrocketing increases in business profits. Isn’t it amazing what a little workshop on enhancing academic writing skills can do?
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