Essay on Pet 's Best Choice Of Food

Essay on Pet 's Best Choice Of Food

Length: 1216 words (3.5 double-spaced pages)

Rating: Better Essays

Open Document

Essay Preview

It can be hard to search for a healthy pet food alternative for your pets to benefit from and enjoy. It’s a lot easier with a pet supply company that is reaching out to market and fulfill the needs and wants of its customers looking for their pet’s best choice of food. The Company makes an all-natural pet food line for cats and dogs, which is made in the United States. They serve a unique product that provides a healthy and additive-free dinner solution that pets love. With multiple flavors and a money-back guarantee, their food line is launching a new product called Pet’s Choice, where a Pet’s Choice is always met. Their organic and fresh product is sold online and at flagship stores at a high price, but the pet supply company is ready to market and start a trend in healthy eating for pets with high quality products and food made in the United States.
The pet supply store’s new product, Pet’s Choice, is ready to launch targeting upscale middle age male and females with kids through individual marketing in Sharon, Massachusetts, such as 05 Country Squires. Sharon has many parks and trails, pet friendly, that is located in the middle of neighboring towns of the same values and outlooks, and is a small close nit, green, eco-friendly community and active town. They plan on using one to one communication and the use of new media to market their product and have effective communication and understand each of their customers personally. Their number one priority is for the customers. Since “it’s hard to get something new on the radar” (“The Importance…Development”, 2014) they want to create value for customers and build strong customer relationships using differentiation. Having a different and better value than the competition can...


... middle of paper ...


...et’s Choice is a great fit. The consumer market of Pet’s Choice wants an all-natural pet food, high quality, reliable brand, trusted company, U.S. made brand, guaranteed freshness, multiple flavors, and great promotions that Pet’s Choice can deliver to every single customer. Pet’s Choice is an understanding brand and will meet every need and want that the customer many not know or understand, and will work on attracting even more users. With a high competition out there and the quality that Pet’s Choice has to offer Sharon, can lead to a great launch of the new product and meet the needs and wants the customer is looking for. Pet’s choice looks to give the best quality to the customer, while also giving the pets a choice for a change in what they eat. Pet’s Choice market targeting in Sharon, MA, not only meets the consumer’s choice, but a pet’s Choice is always met.

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Essay on Natural Choice Pets Marketing Plan

- Natural Choice Pets Marketing Plan Natural Choice has performed extensive research to develop and market natural pet products in the United States (U.S.) market. A review of the company strategy along with a SWOT analysis will discuss Natural Choices strengths, weaknesses, opportunities, and threats. Looking at variables of the marketing mix will help Natural Choice Pets determine the best strategy to satisfy customers and distributers in the targeted market. Company Strategy Natural Choice will develop organic pet food and treats for dogs and cats properly pH balanced for optimal pet health....   [tags: Marketing, Pet food]

Better Essays
993 words (2.8 pages)

Essay about The Importance Of Pet Ownership

- Is Pet Ownership As Easy As We Thought. A pet can be considered any domesticated or tamed animal kept as a companion and cared for affectionately. The safekeeping and health of an animal is essential no matter the circumstances, as well as the level of knowledge the carer possesses. Being a pet owner can be very demanding and commitment oriented. One must focus on the wellbeing and happiness of not only the pets, but the owners as well. Therefore, one should really think through the decision of becoming a pet owner before deciding to procure a “pet”, Being a pet owner is a privilege that results in a mutually beneficial relationship while still having a demand for responsibility....   [tags: Ownership, Property, Abuse, Health care, Health]

Better Essays
1111 words (3.2 pages)

Essay on The Best Carpet Cleaner

- Although Resolve High Traffic Foam and Woolite Heavy Traffic Foam both claim to be the best carpet cleaner, there is quite a difference in the performance and health risks with each product. As a mother and pet owner, I had to find an effective and affordable carpet cleaner and needed to do so quickly. I went through many different cleaners claiming to be “The Best” when in fact, they were not. Not only does this become quite expensive, but also frustrating after trying the product only to find out it is not “The Best” carpet cleaner....   [tags: Carpet Cleaners, advertisements,]

Better Essays
822 words (2.3 pages)

The Benefits of Homemade Dog Food Essay

- In recent times, there have been far too many recalls regarding store bought dog food. People do not realize what they are actually feeding their beloved pet. Unhealthy store bought dog food, and the negative effects they bring about, can result in owners switching over to homemade dog food. Most people want what is the best for their cuddly best friend. There are many reasons why homemade dog food is a better choice than store bought, such as homemade dog food being healthier, it has a multitude of differing tastes, one has the ability to monitor exactly what their pet consumes, and it's also financially cheaper, which most anyone can get behind....   [tags: pets, nutrition, ingredients]

Better Essays
747 words (2.1 pages)

The Pet Food Industry Essay

- State of the Industry Market Overview The pet food industry as described by IBIS World is an industry in which "Major players compete on price, quality, ingredients and nutrients" (Pet Food Production in the US: Market Research Report, 2015). In this pure competition industry, there are dominant companies such as Mars, Inc. and Nestlé Purina sharing a 24 billion dollar market (Pet Food Production in the US: Market Research Report, 2015). Research indicates that “pet food is now one of the fastest growing products in world trade” with “import/export global flow of pet food increased dramatically reaching 2.5, 3.7 and over 5 million tonnes in 1995, 2000, and 2005, respectively” (De Silva & T...   [tags: Food, Nutrition, Food industry, Pet foods]

Better Essays
1372 words (3.9 pages)

The Pet Supply Store Product And The Marketing Channels That Will Be Deployed

- The SNHU Pet Supply Store has successfully met consumer needs for pet food, toys, and other pet related items for the past ten years using online and traditional brick and mortar channels. Recognizing that their customer need and wants are changing, the SNHU Pet Store will expand into the all-natural pet food market for dogs and cats with an exciting new product, named Farm to Bowl. This product is made from organic, locally sourced meat and vegetable ingredients, and is intended to meet the changing wants, needs, and desires of today’s consumers for socially responsible and healthy food options for their pets....   [tags: Marketing, Pet food, Pet foods]

Better Essays
1255 words (3.6 pages)

Essay about Pet Training : Pet Training

- Pet Training Idea - Leash/Collar Training When you're discovering something new, it's simple to feel overwhelmed by the sheer quantity of relevant information readily available. This useful short article should assist your focus on the main points. There are several styles of dog training, and discovering the one that works best for you is necessary for developing a dog who is a skilled, devoted and faithful family member. All effective techniques of dog training work to strengthen the relationship between dog and handler, and the structure of any effective training program is earning the respect of the canine....   [tags: Dog, Pet, Canine tooth, Dog health]

Better Essays
725 words (2.1 pages)

The Admiration Of Pet Rescues Essays

- The Admiration of Pet Rescues The opportunity to volunteer at Roseville for “Recycled Pets Norcal” pet rescue allowed me to gain more knowledge about dogs and experience the work when handling homeless pets. The pet rescue mostly consists of dogs and some cats and I realized that volunteering our time to these precious dogs help sustain our personality to become more caring and responsible people. The volunteers range from elementary school kids to mature adults and this enabled me to work with people I didn’t know and helped expand on my communication skills....   [tags: Dog, Pet, Pet adoption, Hamster]

Better Essays
1985 words (5.7 pages)

The Best Quality Fast Food Essay

- An Easy Decision It is eight o 'clock on a Monday night and you have just been released from school. You were out all day Saturday and spent Sunday sleeping in and finishing up homework. Needless to say you did not quite get around to grocery shopping or preparing meals for the upcoming week. You are starving and now you have to make a choice. Do you go home and scrounge your pantry for snacks that will not satisfy you, or do you go out and grab something quick to eat at a local fast food restaurant....   [tags: Food, Fast food, Fast food restaurant, Hamburger]

Better Essays
1448 words (4.1 pages)

Essay on Zenith Case Analysis

- Zenith Case Analysis 1. How might one segment the dog food market. The dog food market can be divided into four segments: dry, wet, semi-moist, and dog treats. Dry dog food makes up 63% of the total market....   [tags: Dog Food Pets]

Better Essays
1179 words (3.4 pages)