Question 1(a) Executive Summary My company plan is open a small cafe in CBD. My Café will be located on the West Street, Near Auckland University. Because mostly students visit café for food, entertainment and coffee and they enjoy some time with their friends. So my café fulfill students all needs and provide opportunities to enjoy with friends and colleagues. The name of my café is star bean cafe. Every year approximate 50,000 to 80,000 student and 10, 0,000 visitor are entered in New Zealand so that my main goal are those students and as well as local people and commercial people. Cafe amenities We provide snacks and all types’ coffee and cold drinks’, shakes, mock tailsetc. Separate large hall for special events and parties. Provide …show more content…
Some time bottle juice is not fresh Opportunity:- This café provide lot of food varieties and cold drinks and coffee for new daily customer on cheap rate. • Masters in some special homemade foods and drink which is only available in our café. Its helps to increase the sale and as well as profit. Threats:- There are many other competitor provide same type of food and drinks. SWOT analysis for Ambience and atmosphere:- Strength:- • Café area: - we always provide free wifi for all customer and sitting area with wonderful sound system like student can enjoy hot drink and cold drinks and food as well as they can do their work also. • We present best quality of food to the regulars customers with best presentation and excellent way of service. Weakness: - • We served best quality food to satisfaction of buyer. Our main weakness is we provide better than other cafe but other competitor in lowest price. OPPORTUNITIES:- • Soft music on customer demand. • New technology, latest and updated all machines and equipment are available preparation and for customer pleasure. THREAT:- • Parking area: - less parking space for customers. because the location of the café is in central of the city which is very busy
High quality ingredients, various things on menu, make the food right infront of you; handcrafted preparation
The Broadway Café will want its supplier power to be low. The Café should seek out and search suppliers that will offer the lowest price. Since there are many suppliers of basic commodities (e.g., flour, sugar, bread) they all will be vying for your business. A private exchange or a reverse auction could be done in order for you to get the best possible price from your suppliers.
Our mission is to provide our customers with the best products and services that we have created a new market space for. We strive for 100% customer satisfaction and taking what used to be multiple purchases of software into one operation system. That can increase many aspects of the important sectors within the restaurant industry. I.e. decrease employee-training time, increase outputs, real-time record keeping ‘including inventory’, and more.
They offer a wide selection of breakfast foods and beverages, including great coffee, which the locals take seriously around here. The staff is friendly and there is a play area for the kids.
Tim’s Coffee Shoppe is a well established business that has been running as a sole proprietorship for over 30 years. The business needs to improve on its management strategy in order to perform optimally in its present environment. The purpose of this paper is to provide the owner Tim with suggested improvements on managing the human as well as financial resources of the coffee shop so as to remain competitive and increase profits. The Coffee house is conveniently located close to several metro stations, ensuring a steady flow of traffic. It is also situated near a University, presenting the business with a steady clientele of college students. The business is facing stiff competition from Queequeg’s coffee with 7 shops located near Tim’s. However, the restaurant seems able to hold on to its market share judging from the reported sales revenue of $ 400,000, and increasing sales. The Shoppe recently underwent a remodeling of its interiors and exteriors, and has purchased several new equipment including computers and a freezer. Tim’s is however facing challenges in staff management.
Our group project for marketing, which is assigned for this semester, with a group of five students including myself is a restaurant located in Wilton called Cactus Rose. Cactus Rose is a vibrant dining area with a fusion of Latin American entrees. Part one in our textbook is called “Marketing the First Century” which covers chapters 1-3. Part one of the textbook basically covers the importance of marketing in our everyday lives and the different strategic plans and ways of the marketing concept that will help us, particularly in the real world. Studying about this section help us gain better knowledge how important marketing is and understand the effective plans that will help us solve future problems for the business world. Part two in our
on the quality of their food, in which many other restaurants didn’t do. With K...
Payson loves coffee but decided she would try two different businesses coffee. The two businesses were 392 Cafe and Starbucks. Payson loved 392 Cafe because of their coffee, bakery, smoothies, the work setting, and the workers personalities. She has not gone back to Starbucks due to her enjoyable experience at 392. The bubbly personalities marked a spot in her loving heart that no other coffee shop can compare too. She loves doing her homework there because it is so relaxing. Payson loves seeing people walk in with huge grins on their face. 392 Cafe is such a positive atmosphere. Of course the coffee is stellar. Starting out as an anti-coffee person because of terrible experiences, she loves 392’s coffee. It just has the perfect mixture. It is not too black, but not too creamy either. Although many coffee lovers will argue that Starbucks is better than 392 Cafe, further investigation proves that 392 Cafe is better according to the surrounding area testers.
The majority of the customers are college or university students who came to do their assignment individually or in group. Some come to the coffee shop and grabbed food from shelves and then went to the casher. Some looked around the surroundings to find empty sittings and then put their stuff on the sitting that they found. Then they went to the food area to pick food and takes time on reading the ingredients list found on the package. Also, a group of people, particularly, who had friends waiting for them, went to a table, put down their stuff like school bag, lap tops and then went to the line to buy a
The context of this summary is about the service process of Bella Vita, an Italian inspired restaurant and bar in New Plymouth. The whole purpose is to gain knowledge and to analyze various aspects of services provided by Bella Vita. The primary objective is to experience the service offered by Bella Vita and to figure out its service outcome. It is followed by collecting secondary data about the services offered by the restaurant, analyzing the pros and cons, and providing conclusions and recommendations.
Seniors usually gather in the mornings and leave at 11 am before the noon rush so that’ll give an opportunity to set up special nights during after-school hours’ design to encourage children and parents to visit the restaurant. She can offer discounted meals and children activities to keep the children involved and parents interested. This strategy will bring entire families to gather and certainly increase revenue overall.
One of the main problems that Starbucks is facing at the present time is the ability to maintain national competitive advantage (Monash South Africa, 2014). Due to their local demand conditions, Starbucks tries to satisfy all customers by trying “to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time” (Starbucks Corporation, 2014). Local demand conditons consist of a company trying satisfy needs of their closest customers and expanding their competitive advantage by upgrading their strategic management policies (Monash South Africa, 2014).
To ensure that each guest receives prompt, professional, friendly and courteous service. To maintain a clean, comfortable and well maintained premises for our guests and staff. To provide at a fair price - nutritional, well-prepared meals - using only quality ingredients. To ensure that all guests and staff are treated with the respect and dignity they deserve. To thank each guest for the opportunity to serve them. By maintaining these objectives we shall be assured of a fair profit that will allow us to contribute to the community we serve.
However, not only the high quality standards of food affects the business, the staff who are presently providing the service are entitled to establishes him or her self with their tone (the sound of the voice), manner (the level of maturity), language and body language well enough to satisfy the customer and to make them appreciated of feeling more welcomed and values them as a proper customer. E.g. if a customer was about to speak the staff operating the till would say hello, may I take your order please,' and when their products are given Thank you and please come again.'
There is a larger number and types of entrants in the market Fine Dining Restaurants-Casual Dining Restaurants-Quick- Service Restaurants. Landscape of primary location is also a threat; there is a lack of customer parking which could possibly result in lower numbers of customers. Climate may also affect the businesses in general, low peak season and bad weather can cause problems for the business market if bad weather is expected, customers are more reluctant to go outside if not necessary. Potential entrants and encroaching concepts are also a concern due to factors such as low consumer switching and brand not being well known. Cost is also a threat although the primary target market is higher-wage earners consumers with less income will not frequent Rooms for Dessert they will seek substitute