Why Social Loafing Happens and How to Control It

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What is Social Loafing?

Social Loafing is something everyone has experienced. Most likely if you do not like group work this is one of the main reasons why. Cherry explains social loafing as an event when members of a group have less input per person in a group than they would if they were working by themselves. (Cherry). This challenges the widespread belief that the net output of a group is more than that of an individual and therefore a group will be more productive. In 1913 a researcher named Ringelmann designed an experiment involving rope pulling to test the effect of social loafing. His experiment found that when an individual was placed in a group his or her effort was less than their individual effort. This effect continued to increase as the group size increased. Originally, there was a debate over whether the loss resulted from social loafing or loss of coordination as the group size increased. Latan, William, and Harkins (1979) conducted research that deceived participants into thinking they were working with a group and proved the decrease in effort was from social loafing not coordination loss (Latan, William, & Harkins, 1979).

There have been additional studies that show the contradictory effect known as social facilitation. Originally, social facilitation research began with Zajon. In his research he believed the presence of others would augment the effort of the group and would generally provoke performances and in the process increase the output of the individual. He theorized there are several necessary aspects for the process to work, such as simple or familiar tasks. If the task is complicated or unfamiliar, an increased group size would impede productivity by increasing social loafing (Zajonc, 1965). This...

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