The Rhetorical Analysis Of 'Silence Of Love'

Appreciation

“I want a better father” these words may be said by most of the children because of focusing on the imperfections of their fathers. One of the most charming commercials people could ever see represents the dissatisfaction from children toward their fathers; children most of the time focus on their father’s weak points. The ad that titled “Silence of Love” represents the real meaning of father’s sacrifices toward their children. True love always produces sacrifices that make life easier. On the other hand, children should admit their father’s fights to make a comfortable life for them. However, the advertiser builds a strong argument to attract the audience with emotional appeals by sending a hidden message to them through the

The advertiser of the commercial “Silence of love” attracted the audience to get their health insurance by using emotional appeals. First of all, the commercial started showing a deaf-mute father who was driving his daughter to the school on a bike; and the advertiser uses the bike to send a message to the viewers that the father was poor, at the same scene the daughter looked at her father angrily, but the advertiser makes the reason for that mysterious. After that, a girl in her class makes fun on her father “dump” because he was deaf. That was the beginning of the problem because dump’s daughter started to be ashamed of her father’s deafness. She began to think that her father has been better if he could listen to her problems, needs, hopes or even her fears. Moreover, her father became upset from her actions, but he still didn’t know the reason for her frustration. Maybe because he didn’t expect that the reason for his daughter's disappointment was his deafness. However, he decided to prepare a surprise birthday to tell her that he was born a deaf-mute father, but he is still the only person that loves her the most. Suddenly his daughter commits suicide as a result of her suffering. The father took his daughter to the hospital and begged the doctors to save her life and that was the purpose the advertiser, he wanted the audience to see, even her father has money to save his daughter’s life but he still didn’t have health insurance. Finally, her father sacrifices his soul by donating most of his blood to save his daughter life in a dramatic