Another benefit of the internet is the creation of online stores that enable online buying and selling. It is no longer neces... ... middle of paper ... ...ople also save time and energy that would have been used to drive to work (Torr 75). The internet has also provided numerous job opportunities that did not exist before. For example, freelance writing has developed as a lucrative industry for people who work online. In conclusion, the benefits of the internet are immeasurable.
This figure is likely to rise with the continued trend in online shopping. This will lead to a very significant increase in the global economy. (Darrell) ADVANTAGES OF ONLINE SHOPPING One of the most obvious advantages is the convenience of online shopping. The customer can shop for the products and services at a time which is most convenient to them. Online shops accept orders from customers twenty four hours a day and seven days a week unlike the normal retail shops where one can only visit during the business hours.
E-tailing is the online sales of goods or services while brick-and-mortar businesses are those that operate in the physical market such as department stores, business offices etc. According to Ed Brindley, the director of marketing at Wincor Nixdorf,” brick and mortar will always be vital. The key is to make such technology advances simply part of the shopping experience and part of the retail boom”, (BestMark, 2012). Purchasing items online has become a convenience for many customers as well as the fact that most online stores offer lower prices. However brick and mortar stores can use technology to compete against e-tailers.
This can meet the need of the customers who have not enough time (“The Internet and the Consumer Marketplace” ,2012).In other words, they can get into the online marketplace at any time, through Internet, even though they are lack of time to purchase goods they need from shops. By e-commerce, consumers can have interactions with sellers from different countries easily .It can help consumers to look for products that are unavailable in their countries (“The Internet and the Consumer Marketplace”, 2012).This means that consumers can find the products they want by interacting with the foreign sellers through the Internet conveniently. Under the condition of the rapid improvement of technological network and the bene... ... middle of paper ... ...h had a huge influence in the world. Works Cited 1. The Internet and the Consumer Marketplace: Chapter 2 — Consumers and Changing Retail Markets (2012).
Internet Now Core to Marketing and Advertising Industry The internet has evolved into a dynamic source of information as well as an extraordinary marketing tool that is able to reach nearly any user. The internet phenomenon has become a source for gathering timely information and converting data into profitable results at a faster rate for many firms and individuals in this revolutionary era of the twenty first century. Participants of the economy, from households to foreign markets, have found this dynamic system to be a way to reach the masses with a large percentage of the Earth having access to this knowledge. The marketing and advertising industry have gained significantly in the creation of such a wonderful thing. The internet allows users to search out products with ease and makes doing research on given products that much more effective.
The evidence of growth following a business incorporation of e-business appears to be compulsory. Other organizational strategies associated with e-business identified in the research include sales with marketing of a business, financial procedures, procurement, along with consumer services. The internet economy represents a larger concept as compared to e-business, which makes the e-business a dependant of internet economy. In reference to the evidence provided within the research, it is clear that e-business contributes to streamlining of business operations along with the ability to gain access to novel markets. E-business ensures businesses have quicker with the easier forms of communication, strong marketing aptitudes, along with augmented operation hours for customer services offered.
E-commerce can also reduce cost associated with paper based processes such as postage and printing. It also helps build customer relationships by giving customers faster and more responsive services. Another important factor for using E-commerce is that it allows ability to compete and survive in the emerging digital economy when it comes to the global economy (Tapping the power of commerce, 1999 ) ADVANTAGES AND LIMITATIONS OF E-BUSINESS:Advantages and Limitations of E-Business Advantages: - Plans for improving its business, products, services. - It creates awareness in the society for understanding the technology - Access to global market and information. - Global reach - Better decision making - Ubiquity - Cost effectiveness and increased productivity - Quicker and easier communications - Strengthened marketing capabilities and reach - Access to broader information through research - Information density - Reduces asymmetry - Reducing the cost of doing business by lowering tr... ... middle of paper ... ...ts or loans.
Which they are introduced to the customers this is because the different types of e commerce application have seen far more developments of the model based online stores using. can be made use of to develop character sites along with graphics and logos for the retailer to enhance their business is the latest application technology of the internet. Without the requirement of any other hardware or software, the only accuse they will have to pay is their monthly rentals. the consumers can enjoy are that the shopping done over the internet can be quicker and easier with a number of deals accessible by the retailers that some of the other advantages . B2C E-Commerce type are promotion to un-trusted stranger and extra effort to get customer and payment information this is the disadvantages.
Online Shopping Increases Consumption Rate The argument about the success of online shopping never ends. From the appearance of online shopping people were consider about its success. It was hard for the online shopping to change the stereotype of shopping in the consumer mind. Nonetheless, through many years the concept of online shopping proved its presence. Online shopping is not just became more preferable for the consumers.
Computer has brought about amazing revolution in the life around in the present day world. Its use, now it so seems, has become a necessity, and has created for itself indispensability. Internet has transformed the life and information technology. It is a melting pot of so many technologies which provides multi-media information facilities at low cost and great speed. The approaching trend on the internet now is online shopping.