Persuasive Essay On Pink's Ethos Pathos Logos

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These two colors together are a smart idea for any company due to the emotional and psychological value behind them. Pink makes the consumer feel warm and safe while orange at the same time prompts a rush in sale and the urge to buy particularly beverages. As said before when pink is merged with a darker color such as orange it can give off the sense of sophistication, making the company seem more intelligent and upper class. (Russo, "Front End of Innovation Blog: Color Me Creative: A Visual Trip through Color Psychology") This could be argued to be logos, by making a perception of something. These colors are clearly pathos due to the emotional ties they have on a consumer the company hopes to sway in to their restaurant. Although the best

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