Panera Bread Essay

516 Words2 Pages

Summary: Oven manufacturer of France created a company known as the “Au Bon Pain,” the company was filled with commendable ideas and turned a marginal profit. Until a venture capitalist by the name of Louis Kain came along, in his travels Kain came across the opportunity to purchase the “Au Bon Pain,” and did because he thought it would be a worthy investment. Kain, then proceeded to open numerous locations across France, he had great items for consumption, but something was missing. After opening more than ten sites and had no good fortune Kain came across a gentleman by the name Ronald Shaich, who also owned a small company known as “The Cookie Jar Bakery.” The two men agreed to a merger of both the small companies creating a large profitable business, the two were brilliant together in how they increased their profits. …show more content…

Panera has dominated the marketplace over the previous fifteen years; in 2009 their returns reached over one billion in revenue. Ronald Shaich, was succeeded in 2011 by a gentleman named William Moreton, who now operates “Panera Bread.”
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There are now over 1,300 franchises across North America; due to William Moreton over the last six years Panera revenue has risen. Panera promotes and train from within which in turn displays their employee’s appreciation by providing better customer service, this is only one attribute that brought Panera a large degree of success. Panera also influence Property owners with its brand and established track record to acquire property or leases, property owners are willing to offer Panera better deals because of knowing that they will be a long term investment.

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