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This information can be categorised using PESTLE analysis. This acronym stands for and considers the following issues that may affect the company: · Political - i.e. Regulations such as planning permission will influence where you can locate · Economic - i.e. Disposable income levels influence consumer spendi... ... middle of paper ... ...and keep up with the competition. 6.0 References CIM1- CIM; http://www.cim.co.uk, Accessed (15th December 2003) Hannagan T. (2002), Management Concepts and Practices, FT Prentice Hall Gilbert D. (1999), Retail Marketing Management, FT Prentice Hall Thomas B.