Compare And Contrast Steve Jobs Leadership Style

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their cell phones as cameras, which was at the time destroying the camera market, he felt soon that they would be using their phones as music players, and iPod will no longer be needed. He decided Apple had to make a cell phone with music as elegant as the iPod and that’s how a second achievement as the CEO of Apple came about, the innovation of iPhone in 2007. While he was creating the iPhone, he realized multi-taps, where two hands can be used to scroll the screen. He developed this first with the iPhone and adopted it to the tablet.
This was how the tablet innovation came about, the iPad, in 2010. Each one of these innovations could have hurt the previous products of Apple. However, Jobs was never worried about cannibalizing his previous products. Like Bob Dylan, he said, “if you
Jobs’ Leadership Style
Leadership is the ability of any individual or company to make efficient decision and to motivate others to perform well. In other words, leadership can be considered as a trigger to improve performance at any department, organization or even an individual. It develops motivation in people to perform well, meeting their targets and deadlines etc. Steve Jobs’ leadership style showed that he had the traits of a powerful leader, someone who has the right mindset, also has the influence to get his employees to work towards his own vision. He was capable of persuading people to agree with his ideas. For instance, when he created the notion of iTunes of buying music for 99 cents, he persuaded record labels to be a part of it, letting them know they would gain from it, if not their music would constantly be taken by Napster for free which gained the music industry as Apple’s consumer. This way he was able to get Apple to succeed where competitors failed, integrating the desktop, iPod and the music industry. Notably, Sony had the same resources but could not put it together as departments battled over turf and protected their profit and loss (A&E Television

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