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Brief history of apple corporation
A brief history of the Apple company
The achievement of the Apple company
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On October 5, 2011 Steve Jobs passed away in his home in Palo Alto California; Jobs had been battling pancreatic cancer since 2003. Steve brought so much different technological advancement that most people use everyday without knowing who created them. Everything that Jobs created, he did because he understood what his customers wanted, and where the market was going. Steve Jobs believed in all of his products and innovations he sold to people, and had faith in the people he worked with was what really shaped Apple. After leaving the company and then returning, Steve Jobs’ influence made Apple one of the top computer companies in the world.
It was Steve Jobs who made Apple leave the garage and make leaps and bounds in the world of technology. Steve Wozniak made the first prototype, but it was Jobs who “saw the potential” in his computer and persuaded Wozniak to sell it (Peterson 106). Even though that first computer saw very little success, Jobs knew that Apple had potential and so released the Apple II. From the beginning Jobs knew what the consumers wanted, and where computers were going to take the world; he had a vision of the opportunities in technology and saw that Apple needed to move in a different direction. In 1984, one year before he left, Jobs finished the Macintosh computer system. He was pushed from his original computer design project, “the Lisa”, and then raced to release the Mac first, but the Lisa was released to the public first. Although the Lisa came out first, the Mac “[became] synonymous with Apple, mark[ing] a…revolution in…personal computing,” (Peterson 106).
Problems with the Board of Directors caused Jobs to leave Apple in 1985; as a result, the company descended into a downward spiral going from...
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.... "Apple Computer." St. James Encyclopedia of Popular Culture. Ed. Sara Pendergast and Tom Pendergast. Vol. 1. Detroit: St. James Press, 2000. 106- 107. Gale Virtual Reference Library. Web. 17 Oct. 2011.
2: Finkle, Todd A., and Michael L. Mallin. "Steve Jobs and Apple, Inc." Journal of the International Academy for Case Studies 16.8 (2010): 49+. General OneFile. Web. 19 Oct. 2011.
3: "After Steve Who? Brilliant inventor, creator par excellence, Steve Jobs passed away at the age of 56 leaving a weeping world, but the iPhone and the iPad will always extol the greatness of the dead legend." The Day After 16 Oct. 2011. Infotrac Newsstand. Web. 19 Oct. 2011.
4: "Passing Of A Titan." Business World 17 Oct. 2011. Infotrac Newsstand. Web. 19 Oct. 2011.
5: Cuddy, Mike, et al. "Jobs Remembered." InformationWeek 12 Oct. 2011: 3. General OneFile. Web. 19 Oct. 2011.
Apple Computer Inc designs, manufactures, and markets personal computers and related personal computing and communication solutions. The return of Steve Jobs, the companies founder, as CEO has pulled the company’s stock price up 775-percent through his launch of innovative products such as the iMac computer line. On January 5, 2000, Jobs announced that he was dropping interim from his CEO title and taking the job full-time. With this news and Apple’s new products such as the iBook, a portable pc and Quick TV, an internet television access feature, Apple Computer is headed for success and is sure to increase their share in the computer market.
Once Apple was bought back to life by the iMac, Jobs shifted his focus to improve the diminishing market share of Apple. He decided that he could make use of the unique knowledge available at Apple for designing both hardware and software to achieve
October 5, 2011, Steve Jobs had died after battling pancreatic cancer. Jobs had proved his worth of a legacy, which he had left behind. Jobs created Innovation, a new beginning or re-birth, which is seen throughout
When Steve Jobs invented the ipod in October of 2001 it changed the world because it was the first music device that you could buy song online and have them to your iphone or ipod. Apple released the iphone in 2007 that was revoluntairy because you basically have a mini computer with you at all times you can accces the internet from it and download music and movies to it like you would with the iphone. Steve Jobs was diagnosed with pancreatic cancer in 2003 when he went for a routine checkup for his abdomen. Steve Jobs and Apple did not release much information about what he was going through so when he died on October 5,20011 it was a shock to the world.
Apple was foundered in 1976 and was one of the leaders in design of the personal home computer. It easy-to-use Apple II was one of the leaders of educational computers. In addition, Apple’s developed and introduced the macintosh computer in 1984. However, the company had a high turn over rate of employees and had grown quickly. The leadership of the company suffered, and organizational charts were not formed thus as the company grew each division created its own mini company concept within Apple. Due to the disjointed structure, Steve Jobs hired John Scully in 1983 to reorganize the company. Mr. Scully flatten the hierarchy and combined sales and marketing. However, issues developed in 1984 with the high overhead of distribution centers and the decline in sales of Apple and Macintosh products. Also, an internal power struggle between Scully and Jobs created disharmony within the corporation.
While a market for the Apple I was clearly grown, Steve Jobs would again drive the Apple Inc. to develop a personal computer with an ease of use that was previously unknown to consumers. The introduction of the ‘Apple II’ refocused the self-assembly kit idea of the home computer to one of a commercially ready product. The Apple II brought along a wide availability of software for its’ operating system. Many programs were extensively adopted in numerous schools across the country and in resulted in the development of further educational software (Atkinson 87). Games as well as applications that could help file information, assist with tax returns, and draw important figures became available as well. The spreadsheet financial program ‘VisiCalc’ proved why Apple Inc. was a clear leader in computer companies. Although VisiCalc was not developed by Apple Inc., it was implemented into the Apple II
Steve Jobs, who is mostly known for Apples success, has been constantly working on being the best company out there. They not only try to rule their industry, they also strive to be known as the most inventive company with the sharpest staff. In these economic times companies have been forced to stray away from their core purposes and their values. They have been put in positions where they are forced to make uncomfortable decisions. “After a long streak of success, Apple, whose stock is up twentyfold since 2002, and its leader, Steve Jobs, have collided with two forces stronger than they are. One is the cheap revolution. The other is the global economy. Together they forced Apple to cut prices 33% on its iPhone, which had been on the market for only ten weeks” (Karigaard, 2007). The iPhone which is one of the leading new inventions of the century is attributed for a mass majority of Apples revenue. Apple being forced to cut their prices after only being on the market for less than a quarter means that the overall business plan for the iPhone had to be revamped. The original price for the iPhone was set at $699, and many sold at that price but not what Apple expected. Apple was about six months late of releasing the iPhone. They released it just months before t...
Richardson, A. (2015, August 12). Apple Computer, Inc. Retrieved May 7, 2016, Retrieved from https://www.loc.gov/rr/business/businesshistory/April/apple.html
Steve Jobs (CEO and chairman of Apple Inc.) was an American entrepreneur and inventor. He was born in February 24, 1955 and founded Apple Inc. with his high school buddy Steve Wozniak in 1976. But later in 1976, when Apple was about to bankrupt he returned to it as advisor and Interim CEO. He made Apple profitable from near bankruptcy by 1998 (Walter Isaacson, 2013). From (1996-2011), he proved himself as one of the best engineering leaders of the world and made Apple the most innovative company of the world.
Wozniak illuminates the world and Wozniak went away from Apple because of frustration with the company’s management. Wozniak eventually reconsidered after almost dying in a plane crash (Wozniak was the pilot) and the company’s management problems, Wozniak reconsidered (Steve Wozniak). Still working for Apple today (http://www.woz.org), and owns $100 million in net worth (Steve Wozniak Net Worth).
Segall, Ken. Insanely Simple: the obsession that drives Apple’s success. New York: Penguin Group, 2012
Then they decided to create Apple as a brand, bringing in Mike Markkula. The Apple II made 700 percent of what the Apple I made. Next Apple created the first computer with a mouse driven GUI, Lisa. After that Apple made the Macintosh, that is when after started to have extreme growth.After fighting with the Apple board Steve Jobs “left” Apple. He soon after created Next a computer company for high level businesses. Also he took extreme interest in, what was then a small company, Pixar. Apple ended up buying Next after Next showed extreme improvements in technology, and Apple had major failures in their latest computers. With the purchase of Next Jobs was back into the company he co-founded. He terminated many projects and increased Apple 's sales tremendously. Apple started to branch out into Ipod music players and the ITunes music store. Apple started a revolution with the first ever touchscreen display mobile phone. An IPhone or, other touch screen device, can be seen by almost anyone
After a few months of traveling and thinking of new ideas, Jobs came back to Apple in September with a devious plan. To start his own computer business aimed at higher education. He would begin this group with ex-Apple employees. When the directors at Apple found out about this new plan, they decided that they would sue him for taking valuable information about the company to compete with. In the aftermath of all of this, Jobs resigned in September 1985 and he sold all of his stock to Apple.
From 1980 to 1996, Apple’s competitive range in the PC industry was rocky. Although Apples products were unique and well built, they were overpriced compared to competing products from IBM and others. As competitor prices dropped, Apple prices stayed the same and the company saw a decline in sales as customers opted to purchase from its competitors. John Sculley, former CEO of Apple, took many steps to improve the company’s competitive advantage. One of those steps was to compete with price by producing a low-cost computers that appealed to a mass-market. The second step was to form an alliance with rivals IBM and Novel in order to create new operating systems and applications...
Steven Paul “Steve” Jobs was an American entrepreneur, marketer, and inventor, Steve Jobs was the co-founder, chairman, and CEO of Apple Inc. He was also the co-founder and CEO of Pixar and NeXT Inc. Steve Jobs was born in San Francisco, CA February 24, 1955 and died in Palo Alto, CA October 5, 2011. His spouse was Laurene Powell from 1991-2011 when he died from a respiratory arrest related to the pancreas neuroendocrine tumor and Metastatic Insulinoma. Steve Jobs had 4 children Lisa Brennan-Jobs, Reed Jobs, Erin Jobs and Eve Jobs.