Cloud Candy Financial Report

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Financial Report

F. REV Cloud Candy prospered at Market Day and became very profitable. One of the main reasons is due to the fact that the product we were selling was one of a kind at the TBR Market. Our business was one of only two businesses with cotton candy as our product. Because of this our direct competition was very low. In contrast, other companies that sold products that were very common such as cookies or cupcakes had very high direct competion. These companies would have to ensure that their product had a certain quality that made them stand out from their competition. In addition, other companies also had a very high operating cost. They would find that they had a very high revenue; however, because their operating cost …show more content…

As our operating cost was mostly a flat rate, it was exceptionally lower per unit than that of our peers. In comparison, our prices were high as we only needed to sell them for $0.40 in order to break even. Nonetheless, we sold them for $2 or $3 to ensure that our profits would be as high as we could get them. Lastly, we had a sizeable advantage against our peers as we integrated a pre-ordering system into our company. A large portion of our profit came from pre-orders. As most students at TBR were not aware of the other businesses, they did not have any desire to save their money for other things as they most likely did not know about other products at that point in time.

G. Reflecting on our experiences at TBR Market Day, our business could have become more profitable than it had been by raising our prices, refining our marketing and offering more choices. As our company was one of only two companies selling cotton candy, if we had decided to increase our prices we would …show more content…

Also, we would manage our time better as a lot of things we left to the last minute therefore not attaining the highest quality. I would also make more pre-made products as it was quite a hassle to make them at the booth and our customers ended up waiting 5 or 6 minutes if they had a large order. Moreover, we would also offer pre-orders to more people as in view of the fact they were so successful. Initially, we only offered students in grade seven the opportunity to pre-order as we knew they would be absent on the day of the market and they were one of our most interested customers (based on our survey.) However at market day, many pupils in grade 5 and 6 also were very interested in our product. Because of this however, we had a lot of issues regarding the large amount of people at our booth. We all got very stressed and miscalculated change or gave an order to the wrong person. Prior to market day we also had some errors in our graph seeing as our operating cost line did not match the

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