Costco Case Analysis Essay

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Costco Wholesale Corporation was an uncommon type of retailers called wholesale clubs. These clubs differentiated themselves from other retailer by requiring annual membership purchase. Especially in case of Costco, their target market is wealthier clientele of small business owners and middle class shoppers. They are now known as a low cost or discount retailer where they sell products in bulk with limited brands and their own brand. The company is competing with stores like Wal-Mart, SAM’s, BJ’s, and Sears. The case begins with an individual shareholder, Margarita Torres, who first purchased shares in 1997 and who is trying to evaluate the operational performance of the business in order to make a decision rather or not purchase more shares …show more content…

In case A, the protagonist organizes her analysis into three parts: common-size financial statements, sustainable growth modeling, and benchmarking ratios. With these methods she is willing to review Costco operations and evaluate her investment. As we have learned how to calculate ratios with the financial statements, I think Costco is performing well compared to other competitors. Costco’s current ratio is 0.94 when Sears is at 2.32, Wal-Mart is at 2.7, and BJ’s is at 1.2. Costco is the only one whose current ratio is less than one. Inventory turnover of Costco is 11.7. Therefore, days inventory (DIO) is 31 days when dividing 365 days by 11.7. Average receivables period (DPO) is 3 and average payable period (DSO) is 33. DIO plus DSO minus DPO is 1 meaning there is only one day gap. This simply tells her that the company is performing well. Only concern or problem from case A is that all the international stores are off the balance sheet. I think this is really important for her because international stores have high potential growth. It must be listed in the financial statements to evaluate her investment on the company since her investment is not only toward domestic but including international …show more content…

Some of the factors that should be considered when forecasting is number of new stores, sales per store, membership growth, operation margin, and international expenses. There are many assumptions made to create forecast income statement, forecast common-size income statement, and forecast abbreviated balance sheet. In addition, the five factors that the protagonist choose to determine the future performance of Costco seems quite appropriate except few. The number of warehouse is too assertive and the membership base is having constant renewal rate which should be considered more carefully with factors like scale economics and new competitions. In my opinion, she should consider more factors when forecasting the growth. Return on equity of 12.45% might be relevant factor to use for forecasted growth rate. G = (1-p)*ROE – (1-0.01)*12.45 –

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