1 1 How does a car sharing service in general and Car2Go in particular differ from other mobility services available to consumers? Car sharing, also called as car clubs or car co-ops, was defined as an alternative solution for car ownerships. (Alenuskin & Schotter, 2014) People first become members after driving record check. Membership is approved based on official driving records. After receiving the member card, people can use car sharing service from anywhere on the street, then leave it in the operating area on any streets after usage. Member has access to the system 24hours per day. Car companies can earn money by charging pay-by-use rates based on the driving time or mileage. Car sharing has different basic proposition from car rentals, …show more content…
Business meeting; 2. Grocery shopping; 3. Private meeting; 4. Large items shopping (kitchen appliances, furniture); 5. Personal trips; 6. School drop off/pickup; 7. Driving to the gym; 8. Hockey practice; 9. Rehearsal; and 10. Family visit.” (Alenuskin & Schotter, 2014) Car2go as a complementary option in the urban mobility landscapes, is an efficient individual transportation for one to two person in and around metropolitan areas. Customer wants Car2go smart fortwo vehicles, the smart for car2go suits urban environments: the car size is small (with a width of 1.5 metres, a height of 1.5 metres and a length of only 2.5 metres); easy for parking with its small size; its mileage is as one of the best (at 4.7 litres/100 kilometres); environment friendly, an all-electric version was introduced while it is a bit behind in terms of …show more content…
Car2go has campaign to encourage people to join on the spot based on free ride minutes and waived joining fees. For example, the campaigns like "A better way to car share is coming to D.C." The ad includes promotional code capital, exempt from the $ 35 application fee and provides 30 minutes’ drive time. Successful co-branding is another key factor in car2go promotion. For example, in Vancouver, car2go works with IKEA to conduct member appreciation activities. Unlike other cars sharing companies, car2go does not invest a lot of ongoing marketing campaigns. Print ads and local promotions are good enough to compete the popularity of the competitor
In the 21st century, there are too many vehicles on the highway and most people drive a vehicle all around the world. According to Tencer, ‘’The global number of cars exceeded 1.015 billion in 2010, jumping from 980 million the year before’’ (2013). If a person is thinking about driving a vehicle, there are two options that can bring different experiences. SUVs are 4x4, strong, big, and more dangerous than sedans. While, sedans are fast, small, and the more popular choice. Driving a SUV and sedan are different in terms of safety, power and comfortable.
The admiration of Hybrid cars in the United States market to this day is increasing at a rapid rate. Hybrid cars have been in high demand by buyers all over the United States. As time progresses, more and more consumers grasp that the upcoming hysteria of hybrid vehicles are not only better for the environment, but are all around much economical to our prodigious populace. The growing popularity of hybrid cars is due to an increase in the diverse archetypal choices available, the time-tested expertise and the economical valuing. A vehicle is deliberated as a hybrid if it utilizes more than one form of energy to attain momentum. With a customary internal-combustion engine and fuel tank, as well as one or more electric motors and a battery pack, this makes this type of vehicle is considerably dissimilar than other Hybrid’s out there.
The idea of the hybrid electric vehicle (HEV) has been around for longer than a decade, as many people may not have originally thought. In fact, hybrid vehicles have been in development for the past century. The combination of an electric motor and a gasoline engine has been stirring in the minds of scientists and inventors alike for many years. Hybrid cars have surpassed many feats as it's progressed through the years, such as increased gas mileage and reducing the pollutants that regular internal combustion engines expel. While the hybrid car is in high demand at the present time, some people believe these cars are just a quick resolution before bigger and better ideas, such as fuel cell vehicles, begin taking over the automobile industry. Still, the development of the hybrid car has had many effects on today's society and may continue to in the future.
4) Viral-Quotient per Content (Any Media) - Most popular YouTube video was viewed 200,000 times. On an average, a video was viewed 1600 times. This builds upon the idea of Customer engagement, and Content distribution in the social space, that relates heavily to the very purpose of such a campaign. Also, this entire communication was user-generated, so the message didn’t look, at least to say, to be coming out in the form of ‘Company Promotion’.
Within the last few decades cars have changed the way people travel. Back in the early 1900’s there were no automobiles, there were only horse and carriage. When Henry Ford created the first assembly line for a car, only the rich and famous would have ford cars. Now cars are easy to purchase as long as you can afford one. As time moves on cars continue to evolve and they are now easily accessible for anyone that wants a car, with fluctuating prices and even more customization choices, peoples are saving up their entire lives to buy their dream cars. Compared to the early twentieth century, cars have made it better to travel from place to place within days or hours while back a hundred years ago, it would take months or years to even get to the other side of the country. In conclusion, cars are the most reliable sources of transportation in the twenty-first century and that is why it is such a great contribution to the world.
Autolib organization is an Electric car sharing organization which was initiated in Paris to alleviate several factors like traffic congestion, noise, and air pollution and yield people with more transit options. It was said that roughly about 70% of the Parisians do not have cars still there were more than 1 million people driving in the city each day and approximately about 10% of traffic in capital is looking for parking space which resulted in the congestions and emissions. To resolve these issues a logistic company IER, introduced this system which helps the drivers to reduce the costs by 90%, save time and provided easy access with the help of predictive analysis by analyzing all the facts which constitute to the critical benefits to the city of Paris.
In theory these systems could lead to great reductions in private vehicle trips but past experiences show different results and one of the reasons is the schedule differences between people. Carpooling systems search that higher occupancy, particularly in commuter trips, associating neighbors who travel to work places next to each other, using their vehicles one at a time on a day-to-day or week-to-week basis. The advantages for the user can be fuel cost reduction, automobile maintenance reduction, parking availability and increased trip comfort. From its viability point of view the most difficult pools to form are those constituted by people who are not part of the same household, “external” carpooling, and that is why they represent a smaller share of the total carpoolers in the Washington, D.C. where these programs started earlier. At the same time these are the most interesting from its potential result in congestion reduction, because the “external” carpool feels the responsibility for vehicle provision and driving which is difficult to break when there is less intimacy between people. Some experiences have been conducted to incentive “external” carpooling, mainly in the Washington, D.C. and Europe, but they have been obtaining limited success mainly for schedule differences between participants and because of the difficulty in
Currently electric vehicles are slowing becoming popular with some already on show room floors. Furthermore, there are many enthusiasts and groups that have really been pushing their use. Tough these cars do not share the same performance qualities of some gas-powered cars; the current technology has been rapidly catching up. Hybrid vehicles have offered in some ways the best of both worlds. The cars are environmentally friendly yet offer the power and distance capabilities of other cars on the market. Furthermore, there have been many ways of supplying electricity to the cars including home-rechargeable batteries and hydrogen power. Electric vehicles are a definite possibility for the future because they have the lowest emissions while driving.
Indeed in the final chapter three different scenarios are exposed as possible post-car system. The first one is about living in a future based on reduced scale network of communities with jobs, schools, friends and leisure’s close one to another. However people will have a restricted mobility without long distance travel, indeed cars will be considerate as a luxury because of the scarcity resources. Secondly “regional warlordism” where people have to take care of themselves in a society in which violence reigns. Mobility will only be allowed to rich and powerful people. Finally the last scenario is about living in a supervised and monitored world in which the mobility will be possible but with an important loss of privacy. In my opinion these three scenarios are extremes and too stereotypical, they should have been nuanced, indeed the first one looks like a complete community system without thinking further it, the second one is about a self-organization finally the last one is an absolute monitored and controlled
People around the world are constantly moving from place to place. Whether that place is work, a restaurant, or home, people require a means of transportation in order to arrive at a desired destination safely and efficiently. One of the most used means of transportation today are cars. Cars play an important role in the world’s economy by transporting goods and people. Automobiles have come a long way since Ford’s first Model T, and the auto industry plans to further enhance the technology and capabilities of the cars that drive on our roads. New technological advancements like rear-view camera, self parking, and auto braking have greatly improved the overall safety of cars today. However, one of the most talked about ideas are autonomous
Today, people use their own personal vehicles to travel more than ever before. Personal transportation is no longer considered a luxury; it is now considered a necessity. The number of cars in the United States has been growing steadily since the 1970s. The number of miles traveled by cars has risen nearly 150 percent, yet the United States population has only grown roughly 40 percent during that time (hybridcars.com, Driving Trends). Although it may seem like we are advancing into the future, in reality, we are moving backwards from the effects these vehicles have on our bodies and the environment. The pollution produced by these vehicles has brought us to the day where we must find other modes of transportation that cause less harm to the world in which we live. Advances in technology have developed hybrid vehicles to try and slow down the amount of pollution. Driving a hybrid vehicle, instead of a conventional gas powered vehicle, can reduce the amount of pollution that affects our lives and the environment around us.
Both of the two auto vehicles are brought into the human industry as the use of benefit students’ lives become more convenient traveler. In commons, the two automobile created opportunities jobs in the economic companies’ nation. Plus, several students did not noticed that both cars and public transportation have one major similar concept where two of the transit vehicle produce environmental pollution, traffic congestion, and oil consumption problems. Encounter, the public transportation and cars can cause a huge impact to the environmental which it can lead human health problems. Mostly, both of the automobile still release noxious gases into the air, and over time the built up can change the environment global warming to like an unhealthy
Most people today fill up their car with different qualities of petrol, because that's what the average car takes. They don't usually consider an alternative for the petrol that they load into their cars. Although petrol is widely used, it is not the only source for a car to get its power from; diesel and electricity are alternatives to the general petrol used by most cars. Although different from each other, diesel and electricity are alternatives to the average gasoline received at a gas station. Diesel is a more concentrated type of fuel that is usually used by big automobiles because they require a lot of power in a little amount of time. Electricity is a method that uses the power of batteries to produce a low horsepower but, nevertheless fast automobile. Electric cars are generally created to be soundless and environment friendly. The purpose of this paper is to classify and educate the reader of the different types of fuel available for an automobile to use: petrol, diesel, and electricity. The general petrol, used by most people, is usually the only type of fuel accepted on the average car in the United States today.
There is no doubt that electric cars are the most appealing from of transportation in the world. They provide two of the most important key points of good transportation: reliable and efficient. They are reliable due to their simplicity of their power trains and the advancement of technology they have. They are efficient because they don't use any gasoline and because their motors can pass the zero-emission standard. Even though they may seem like a boring form of transportation, they offer good features that help keep the Earth's air clean and they help reduce pollution.
We all use vehicles for transportation. People usually go to their desired destination either by driving their own cars or traveling in public transportation. Actually, it might be tough to choose that which one is the best selection for people to travel. Many people choose one of them according to their comfort while traveling and both of them have advantages and disadvantages in different conditions. Public transportation and driving own car both shares differences and similarities in many aspects, such as facility, cost, and comfort as well as traffic jam and accident occurrence.