BRCK Case Study

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Of all of the technologies that I looked into the one that would best address the needs of UNICEF is the BRCK. BRCK was designed by a group of engineers, technologist and software developers from Kenya. Built to be extremely versatile and be able to work in harsher environments, given a rugged design to be able to withstand dust, drops, weather, and dirty voltage charging. The BRCK works much like a cellphone, switching back and forth between Ethernet, 3G, 4G, and Wi-Fi networks The four stages of the technology life cycle are Innovation Stage, Syndication Stage, Diffusion Stage, and Substitution Stage. Innovation: Represents the development of a new product as a result of the Research and Development team spending large amounts of…show more content…
This stage is characterized by rapid and sustained growth. BRCK has transitioned from the development and manufacturing stages into the acceptance of the technology by potential users all over the world. BRCK has grown to sell the product in 54 countries on 5 continents and has started to impact the Kenyan primary education system with the launch of BRCK education. They are fulfilling their mission to keep Africans connected. Today they are trying to provide reliable internet to schools in areas that are remote and therefore would not otherwise have access. If they can have these work in schools in the remote areas, then they should also be able to work for UNICEF when they are in these and other remote areas providing relief from…show more content…
The company is now well into the growth phase for this product. BRCK keeps mobility in mind, all users have to do is put in a 3G data SIM card into the BRCK it will broadcast a Wi-Fi signal that can be shared with up to 20 other devices. There is also an antenna included just in case people are ever on the edge of the signals range, they can just attach and get a stronger signal to get them through. This device packs a lot of power. It can work for 8 hours in full power mode if the power. The BRCK was designed to be solar charged, charged from a computer, car battery, or from a wall outlet and never burning the battery out. BRCK was designed to allow you to build on top of your own hardware and/or software. It was made to be managed via the Cloud, which means all of your devices connected to the BRCK can be accessed from any one place, anywhere in the world. The 4Gb of broadband storage that comes with it can be

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