The topic of corporate social responsibility is play a key role to run a business and has become one of the standard business practices of our time. In current, most successful companies whether big or small enterprise for instance Apple, lnc. and Krotron has engaged in CSR because it is a good way for companies to benefit themselves while it also benefiting society. And in order to obtain benefits that can give them the advantage over their competitors.
Over the last decade, Apple, Inc. has been one of the most successful company in the world. Apple is a multinational corporation that designs the electronic, manufactures, sell a several of related software. It provides many products for example iPhone, iPod, iPad, Mac, Apple TV. The important factors that Apple, Inc. use is technology. Technology with new innovation has the advantage that help an organization to beat with another company. And bring more competitors to the market. Most of the product in electronic industries are based on innovation. Thus, in order to achieve the goal and keep up with their competitors, Apple must frequently introduce new products or services
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Which is about how companies manage the business to produce all good impact on society. To create employee healthier work environment and safety, they set high standard dormitory and dining room quality to prevent hazard. The company also offer to involve in environmental recycling program in 99 percent of the countries and responsible sourcing to address customers’ demands for business sustainability. Apple is offered free education and empowering worker for free of charge by 18 factories and more than 280000 workers participate various courses. Global Volunteer Program is part of supporting local communities to support Apple employees of selecting locations to volunteer in local communities can help them create and publicize local volunteer event to better
Apple Inc. went from rags to riches in becoming the largest company in the world by market cap and making $108 billion in 2011 (Heather). Apple Inc. was an underdog and Microsoft was ruling the technology world. Then Apple made the iPod and the iPhone and with that they took over the technology world. Apple sold one million iPhones in the first three months of releasing of the first iPhone in 2007 (Heather). Since the beginning of Apple, Apple’s
Apple Inc. is one of the leading companies in the technology industry. In 1976, Steve Jobs and Steve Wozniak founded the company. In 1976, they launch their first product, the Apple I, which was a basic personal computer. The product had good customer acceptance. Then, based in the Apple I, the company developed a new product, the Apple II. The new product had some extra technical features including a stylish design, that made it better that the first one and it was consider an innovative product. This innovative computer had more acceptance by the customers, but mainly in the educational field. In 1990, Apple continued developing new technologies and products that made the company the most profitable PC manufacturer in the world (HILL and JONES, 2008).
Corporate Social Responsibility (CSR) is the way a corporation achieves a balance between its economic, social, and environmental responsibilities in its operations so as to address shareholder and other stakeholder expectations. In general, when firms hold this wider encouraging role on the public by being engaged with stakeholders, a variety of profit can be produced for both company and the stakeholders. A key inclination is the combination of Corporate Social Responsibility (CSR) into the organization strategy, culture, mission and communications. By incorporating corporate citizenship into the company it is no longer an additional “nice thing to do” or something made to obey laws or regulations. Instead, corporate responsibility has become something business leaders and workforce want to engage in, frequently because executives who believe in the long-term see business profit. The four types of social responsibilities a...
can adopt a new corporate social responsibility division to enable the company improve its corporate image in the society. In fact, the company can gear the initiative towards improving the girl child education process in by sponsoring high performing students to join a credible institution and later based on performance join the organization. Moreover, the company can also adopt the policy of going green in their products. In light of this, Apple Inc. can come up with projects aimed at enhancing environmental conservation. This is generally termed as corporate social responsibility. Corporate social responsibility is the relationship between international firms, governments of different nations and individual citizens. In other terms, CSR is the relationship between an organization and the local society or rather the connection between a firm and its shareholders (J. J. Asongu, 2007). CSR also involves the combination of social and environmental care and alarms in the business operations and their interaction with their shareholders on a reliable basis. Therefore, Apple Inc. can initiate activities geared towards enhancing CSR. This is in line with the organization’s mission. The latter seeks to serve the public good through complete technologies and partnerships in order to deliver on the firm 's growth and value to the consumers, stakeholders and employees. Moreover, it offers a basis through which the business addresses new markets, technologies and
Apple has demonstrated how to create real, breathtaking growth by dreaming up products so new and ingenious that they have upended one industry after another: consumer electronics, record industry, movie industry, and video and music production. In the process, the company that ranks as the new No. 1 among America 's Most Admired Companies has become a roaring financial success. In the past
Apple Inc is a multinational organization in America and has its headquarters in California. The organization specializes in the design as well as development of consumer electronics including: computer software 's, and also personal computers. The organization has for long been offering a broad range of communication mobile communication as well as its own company software’s. The organization has quite an upright name in the business world. For a long period it has been producing quality product and their designers really bring out uniqueness in their products (Linzmayer, 2004). Apple Inc has established itself as being the world’s leader in innovation. Thus according to statistics; it is classified as being the fourth most valuable technology
According to Mike Peng, Corporate Social Responsibility (CSR) is the consideration and response to issues beyond the narrow economic, technical, and legal requirements of the firm to accomplish social benefits along with traditional economic gains the firm seeks. CSR is a way in which a company seeks to achieve a balance between profit, environmental concerns and social imperatives. This is known as the ‘Triple-Botto...
The company not only produces the number of highly technological devices, but also has a great brand ideology lying behind. The following chapters would review each of factors determining Apple`s success.
An organization’s Corporate Social Responsibility (CSR) drives them to look out for the different interests of society. Most business corporations undertake responsibility for the impact of their organizational pursuits and various activities on their customers, employees, shareholders, communities and the environment. With the high volume of general competition between different companies and organizations in varied fields, CSR has become a morally imperative commitment, more than one enforced by the law. Most organizations in the modern world willingly try to improve the general well-being of not only their employees, but also their families and the society as a whole.
Apple Inc. also introduces new products that enable it to gain a competitive edge and a larger market share despite rigorous competition from Google’s Android market. It has received accolade in terms of innovations in the PC world, software applications, operating systems for their products, media devices, mobile telephony as well as marketing and retail. The competitive strengths also originate from strategic leadership right from the top, Steve Jobs, who have overseen effective innovations in the PC market, iPods, the engineering of Apple softwares as well as effective global marketing strategies. The contr...
is yet to reach its maximum potential. Truly a unique entity in its accomplishments and organization, apple through the conviction and leadership of Steve Jobs its founder and then CEO; have pioneered the revolution of mobile technology. When it comes to strength, apple Inc, has a great marketing team with great marketing and advertisement capabilities, strong brand awareness, a strong and extensive distribution channel, and most of all a vertical integration and the most obvious which is customer loyalty. With the acquisition of valuable companies such as Beats, WhatsApp, mobile payment systems with the IPhone 6, wearable gadgets like the IWatch, apple uses these opportunities to satisfy its loyal
Apple Inc. was established by Steve Jobs and Steve Wozniak on April 1, 1976 as a computer designer, developer and seller company. However, the company shifted its focus from only personal computer to include other consumer electronics such as portable media player and mobile phone in 2007. Apple Inc becomes one of the most popular makers in its field since it seems that its popularity has increased according to a report on www.statista.com that Apple Inc’s products sales was generally increasing throughout the first quarter of 2006 to the first quarter of 2014. On the one hand, it has increased its revenue from about 14 billion US dollars to more than 170 billion US dollars in 2013. All in all, the company is highly successful corresponding to its products’ development and their sales growth in world’s market.
Organisation Analysis Apple - Value proposition and Culture Apple - Company Description Apple Inc., was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on 1976, is an American multinational corporation headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software and personal computers. Its best-known hardware products are the Mac line of computers, the iPod media player, the iPhone smartphone, and the iPad tablet computer. Its consumer software includes the OS X and iOS operating systems, the iTunes media browser, the Safari web browser, and the iLife and iWork creativity and productivity suites. Apple is the world's second-largest information technology company by revenue and the world's third-largest mobile phone maker. “Fortune” magazine named Apple the most admired company in the United States in 2008, and in the world from 2008 to 2012.
In the current time of growth and progression, individuals should know that how a business not only flourish but sustain itself. Making profit is one of the main targets of every corporates but it must not be the only one. When an individual builds a company in order to do business, they should be well aware of their contribution towards the society as well as their business and employees in it. It is total strategy of all. We should be able to realize every increment contributes of it. One of the major factors that affect a business is how well it participates in Corporate Social Responsibility. According to (Werther & Chandler, 2006) corporate social responsibility (CSR) refers to a business practice that involves participating in initiatives that benefits the society. In authenticity, there is a whole lot to argue about it. There are no major guidelines that decides either a business is participating in Corporate Social Responsibility; what might be considered a Business practicing CSR to some, can still not be accepted for it by others. CSR may be restrained a term which his highly flexible. This paper will discuss about Corporate Social Responsibility and its
Corporate Social Responsibility (CSR) is the responsibility of an organization for the impacts of a decisions and activities on society, the environment and prosperity are known as the “triple bottom line” of people, planet, and profit. It not only do responsibility but also help build brand and reputation, It help strengthen of the community and the marketplace. A solid business plan, embedded into the business culture, reflecting organizational values and objectives through strategy of CSR, will help to build a sustainable and profitable for a future. Also, social marketing is an outgrowth of the principles of corporate social Responsibility and sustainable development. It mention that an organization should not ignore the societies or welfare in long term to achieve a mission and vision. Lastly, it realizes that CSR is important to remain sustainable. Strong communities support strong organizations, that can be relate with the social marketing.