Essay Case Study : Business Model Innovation

Essay Case Study : Business Model Innovation

Length: 952 words (2.7 double-spaced pages)

Rating: Strong Essays

Open Document

Essay Preview

4. Conceptualizing business model innovation

The conceptualisation of the business model innovation is focused on three main concepts, they are value creation, Business system and value capture. The conceptualization of the business model innovation is that defining the new forms of the business model and depict characteristics and analysing the occurrence of the innovation in the business models to develop the business organisations.

Value creation is one of the conceptualisation, it defines for whom the business company creates the value. Value proposition is one of the main element for the good business model. For the online shopping business companies the merchant business model is the effective model, which deal with many values like different products, prices and different type of customers. So value creation in conceptualization is effective for the merchant business model, Threadless is the

Online apparel store which deals with many clients in different location, they do product searches and so sorted list of the products is given to the customers. The value of creation in the online business company deals mainly with the buyer’s willingness to pay for the products and opportunity cost for the suppliers. The business organisation can able to create more value of creation by increasing the willingness to pay for the customers or reducing the opportunist cost for the supplier. The end customer is the main element where the value of creation is totally depend upon for producing the total cost. The value creation is the best conceptualization for the business model innovation for the business companies using the merchant business model and the company like Threadless online apparel store.

The Business system is anoth...


... middle of paper ...


...”, Pushyourrank, http://www.pushyourrank.com/2013/09/OnlineMerchantBusinessModel.html
9. empirica Gesellschaft, 2014, “The Need for Innovations in Business Models”, European commission DG Research and Innovation, https://ec.europa.eu/research/innovation-union/pdf/expert-groups/ERIAB-BMI_PB_new_business_models.pdf
10. Elisa G. Carayannis, 2014, “Business Model Innovation as Lever of Organizational Sustainability”, The Journal of Technology Transfer.
11. Patrick, 2014, “Start with Business model innovation”, Business Models Inc, http://www.businessmodelsinc.com/top-10-reasons-to-start-with-business-model-innovation/
12. Christopher Lettl, 2012, “Business Models and Business Model Innovation: Wider Implications for Research and Practice”, Elsevier Journal, http://www.journals.elsevier.com/long-range-planning/call-for-papers/business-models-and-business-model-innovation/

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Business Model Innovation Essay

- Introduction The ever-decreasing length of product lives has diminished the role of new technologies as a source of satisfactory profit and sustainability, as in today’s economies they become commoditized in a growingly fast manner. Nowadays, innovation must include business models rather than just technology and R&D (Chesbrough 2007), and with the greater frequency of disruption and dislocation in many industries, business model lifecycles are shortening as well. Because of its intrinsic connection to the concept of a Business Model, Business Model Innovation is often a topic found deeply intertwined within strategic management, business strategy, entrepreneurship, business model design, v...   [tags: management, strategy, competitive advantage]

Strong Essays
866 words (2.5 pages)

The Implementation Of Creativity And Innovation Essay

- Innovation is coming up with a new idea and turning it into an effective process, a new product or service. The implementation of creativity and innovation in business is likely to incorporate success and help you stand competitiveness in the market. Innovation can be referred to as something new or introduced differently and has impact on market or society. Organizations need development first to keep presence in the market, and second to be competitive. There are a lot reasons why you need innovation in your business....   [tags: Innovation, Creativity, Research, Invention]

Strong Essays
704 words (2 pages)

The Innovation of Google Essay

- Innovation has been around for many years in different environments, for example the invention of the telephone or the first TV set. Innovation is an important area of study for many business leaders today. Business leaders are able to use innovation to be competitive. Innovation needs to be constantly monitored and researched in order for any business to remain competitive. “The trouble is that innovation involves a moving target-not only is there competition amongst players in the game but also the overall context in which the game is played out keeps shifting”, (Tidd & Bessant, 2009) Organisations should need have a suitable strategic innovation plan in place to remain competitive....   [tags: Business Administration]

Strong Essays
935 words (2.7 pages)

The Effects of Market Orientation and Service Innovation on Service Industry Performance: An Empirical Study

- Abstract This study examines how market orientation affects a firm's service innovation and consequently, the firm's market and financial performance. The findings indicate that if firms use customer orientation, the firm is more likely to adopt incremental service innovation, while if a firm uses competitor orientation, the firm is more likely to adopt radical service innovation. Finally, incremental and radical service innovations lead to greater market performance and in turn, greater financial performance....   [tags: business, marketing]

Strong Essays
1964 words (5.6 pages)

Essay on National Innovation System in Russia

- National Innovation System of Russia The idea of National Innovation System acts as a key role in all definition of innovation system. The investigation will show the key elements of NIS, how the Government, Universities and Commercial putting efforts to work together on the development of the Nation. The NIS body looks in the funding and modification of new science and technology, which can be in terms of technical, legal, social, commercial. The following report will analyse the Russian NIS development vision, mainly looking in the area of concern like, implementing innovative policy in Russia, emphasis on assisting and encouraging the activities that are related in the various innovatio...   [tags: business, environment, factors, investors]

Strong Essays
2221 words (6.3 pages)

Essay on Feasibility Study Of A Business

- The feasibility study of a business’s design comprises of all strengths and weaknesses analyses within a particular business in order to determine whether the design is practicable and potential to benefit that business in a foreseeable future (Trimi, Berbegal-Mirabent 2012). To access this study, the researcher need to have a comprehensive understanding of the business’s resources and their interconnections which are included in the business model Canvas (Stephen, Richard 2014). This model is considered the most effective methodology in the process of supporting innovation and making decisions, thus, to assure the successfulness of a business or a project (Hanshaw 2015)....   [tags: Strategic management, Decision making, Cost]

Strong Essays
1053 words (3 pages)

BMW Case Study - Globalization of Manufacturing Operations Essay

- BMW CASE: Globalizing Manufacturing Operations INTRODUCTION This case focus on the dilemma that the president of BMW Manufacturing Corp., Al Kinzer, faced in 1995 in relation to BMW's new plant at Spartanburg, South Carolina and a dramatically increased demand in the U.S. market for the Z3 model. To study the BMW case, the background information and role of new plant at Spartanburg will be described at the beginning. Secondly, the 3 alternatives options will be analyzed and compared accordingly to determine a proper conclusion....   [tags: Business, Case Study, solution]

Strong Essays
1755 words (5 pages)

Apple Innovation Essay

- An economic crisis can be a crucible that forges new innovations in business operations or they can lead companies to make dumb mistakes that destroy them as they rush blindly to survive. We’re beginning to see corporations move into one camp or the other as the economic downturn gets worse and worse but one company one company stands out for forging ahead on innovation: Apple Computers. Apple’s innovation in their new product introduction leads the way and shows how product innovation can deliver superior economic return to a company and its shareholder....   [tags: Case Study, Company, Profile, solution]

Strong Essays
1954 words (5.6 pages)

Robert Mondavi -- Case Study Essay

- Robert G. Mondavi, the son of poor Italian immigrants, began making wine in California in 1943 when his family purchased the Charles Krug winery in Napa Valley where he served as a general manager. In 1966, at the age of 54, after a severe dispute over control of the family-owned winery, Robert Mondavi used his personal savings and loans from friends to start the flagship Robert Mondavi Winery in Napa Valley with his eldest son, Michael Mondavi. Robert's vision was to create wines in California that could successfully compete with the greatest wines of the world....   [tags: Business Case Study]

Free Essays
1454 words (4.2 pages)

Essay on Business Sustainability

- Increased expectations from society and demands to attract, satisfy and retain customers have made it strategically vital for companies to adopt practices and create products that strive to protect the natural environment. (Dangelico and Pujari 2010) This review of Bansal and Roth (2000) and Dangelico and Pujari (2010) aims to advance our understanding on the motives surrounding why companies choose to go green, different types of green products and challenges facing companies that integrate environmental (green) sustainability in product innovation....   [tags: Environment Green Business]

Strong Essays
1068 words (3.1 pages)