Analysis of the Mission and Vision Statements of JPMorgan Chase Essay

Analysis of the Mission and Vision Statements of JPMorgan Chase Essay

Length: 2211 words (6.3 double-spaced pages)

Rating: Research Papers

Open Document

Essay Preview

This paper will analyze the mission and vision statements of JPMorgan Chase & Co against the performance of the organization. An evaluation of how well the company lives out its mission and vision statement will be provided. The organization’s strategic goals link to the company’s mission and vision will be assessed. An analysis of the company’s financial performance to determine the link between the company’s strategic goals, strategy, and its financial performance. A competitive and marketing analysis of JPMorgan Chase & Co will be conducted to determine its strengths and opportunities.
This paper will encompass the differentiation strategy will be applied that will maximize the organization’s return to shareholders. A scenario will be given in which a merger would be a viable strategy to implement. This scenario will detailed who the merger would involve, the market conditions making it a good choice, and the type of strategy that would make the merger a success. The appropriate rewards that would best motivate employees toward achieving the desired strategy will be determined. An evaluation of how this company’s current strategy supports ethical business behaviors.
Mission and Vision Statements
The mission statement of JPMorgan Chase & Co is “to be the best financial services company in the world” ("JPMorgan," 2013). According to its website it states, “At JPMorgan Chase & Co, we want to be the best financial services company in the world. Because of our great heritage and excellent platform, we believe this is within our reach” is the company’s vision statement ("JPMorgan," 2013).
This vision statement effectively communicates JPMorgan Chase & Co values, purpose, identity and primary business goals.
Strategic ...

... middle of paper ...

...orts ethical business behaviors.

Lazonick, W., & O'Sullivan, M. (2000). Maximizing shareholder value: a new ideology for corporate governance. Economy and Society, 29(1), 13-35. Retrieved from shareholder value.pdf
(Lazonick & O'Sullivan, 2000)
Dickson, P. R., & Ginter, J. L. (1987). Market segmentation, product differentiation, and marketing strategy. Journal of Marketing, 51(2(April 1987)), 1-10. Retrieved from
JPMorgan. (2013). About us. Retrieved from
Stead, W. E., Worrell, D. L., & Stead, J. G. (1990). An integrative model for understanding and managing ethical behavior in business organizations. Journal of Business Ethics, 9(3), 233-242. Doi: 10.1007/BF00382649

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Vision, Mission and Value Statements Essay

- Introduction I am going to discuss what the vision, mission and value statements are and how they are important to our business. Each statement has different qualities which I will discuss in my presentation. The future of our business and the Vision of who we are goes with our philosophy and ideals of who we want to be. The vision statement should inspire your employees and give them direction on how your organization intends them to act and give them purpose. It also, gives our members understanding of what type of private club they would like to do business with....   [tags: business, statements]

Research Papers
909 words (2.6 pages)

Personal Statement : A Mission Statement Essay example

- Financial Analysis A mission statement is a written statement that tells others what the company does. The mission statement in a very short form explains to readers how they operate in a general sense. Mission statements are not super specific or detailed just general. “A mission statement is a concise statement of a company 's reason for being, what it actually does, and for whom. It should contain what products and services the company produces for which target market, as well as how it considers itself different or unique....   [tags: Strategic planning, Statements, Mission statement]

Research Papers
895 words (2.6 pages)

Essay on The Mission And Vision Statements

- No one really thinks about an organizations operational structure until something has gone wrong or profits are down. That’s when operational performance comes under scrutiny. Good business leaders take time to analyze the company’s structure in the beginning to make sure all decisions are smart and precise. First, According to an article written by Lynn McDonald from, a company’s operational structure must be aligned with its mission and vision statements. A mission summarizes why a company does what it does....   [tags: Management, Strategic planning, Leadership]

Research Papers
772 words (2.2 pages)

The Mission And Vision Of Myeyedr Essay

- The Mission of MyEyeDr. The last three years have marked historical growth for MyEyeDr. the company continues to expand into new territory going from just three states and fifty offices to eleven states and over three hundred offices. Since my first day of work in the company, many things have changed or evolved into new initiatives. Among those evolutions, we will find the mission and vision statements, included. In MyEyeDr.’s Associate Handbook, the former mission statement was “to offer our patients uncompromising quality, value and convenience (2013).” These days, however, this mission statement has completely changed....   [tags: Strategic planning, Mission statement, Management]

Research Papers
1925 words (5.5 pages)

Essay on The Mission Statement Of Hotcourses

- Portfolio Task 1 – 99+283+107+877+143 1509/1375 Introduction – 99/130 The mission statement of Hotcourses is a particularly interesting case, in that it defies many standard expectations of mission statements. Its tone is informal and links are sporadically scattered through its paragraphs. These differences are, I believe, motivated by a desire to appeal to a slightly different audience than found in most corporate mission statements; primarily its potential customers. I will be investigating how Hotcourses use the style of their mission statement to appeal to different audiences....   [tags: Mission statement, Strategic planning, Statements]

Research Papers
1555 words (4.4 pages)

Mission, Vision, and Values of Ben and Jerry's Essay

- Critically evaluate the mission, vision and values of a company that you are familiar with and propose alternative formulations of same The Mission, Vision and Values of a company play a Fundamental role in Strategy Formulation and Strategic planning. We will discuss throughout this assignment, how developing effective mission, vision and values can help shape, develop and guide a firms Strategic choices. They reflect the firm's fundamental core ideology. At the most basic level a mission statement can describe the firms overall purpose for being....   [tags: strategic planning, mission statement]

Research Papers
1675 words (4.8 pages)

The Business Vision And Mission Essay

- “Companies that enjoy enduring success have core values and a core purpose that remain fixed while their business strategies and practices endlessly adapt to a changing world.” Vision Statement describes the future. It tells where the company is going or where the company wants to go. While Mission Statements describes the presnet status: why the company exists today and / or what the company is doing to pursue its vision of the future. Together they provide direction for the business by focusing its attention on doing things day-to-day to accomplish its mission, while taking steps to pursue its vision of the future - its long-term business intent....   [tags: Business Mission Vision]

Free Essays
1707 words (4.9 pages)

The Principle Value Of Two Vision Statements Essay

- In the essay I will be comparing and contrasting two fortune 500 companies while also explaining the principle value of two vision statements, the principle value of two mission statements. I will also offer how the mission and vision declarations help in choosing an business particular approach. To see the two, a vision statement gives a connection 's ideal objective and explanation for closeness, while a statement of purpose gives an outline of the meeting courses of action to appreciate that vision by perceiving the association areas, target social event of onlookers, and qualities and goals of the alliance.  A mission statement is a composed announcement of an association 's center reaso...   [tags: Walt Disney, The Walt Disney Company, Statements]

Research Papers
750 words (2.1 pages)

Essay on Swot Analysis : The Mission, Vision, And Value Statements

- NEH should conduct an external and internal analysis known as a SWOT (Strengths, Weaknesses, Opportunities, Threats) Analysis (Buchbinder & Shanks, 2012). SWOT analysis is a strategic measure designed to help identify or pinpoint strategic plans that are deserving of pursuit in growing an organization or protecting its standing strengths (Buchbinder & Shanks, 2012). The SWOT analysis brings into focus the internal capabilities, the external threats, and market opportunities (Buchbinder & Shanks, 2012)....   [tags: Marketing, Health care, Marketing strategy]

Research Papers
1089 words (3.1 pages)

Essay about Organizational Goals, Vision, And Vision Of The Farmers Insurance Group

- forms of leadership in existence where group interests take precedence over any one particular individual. Certain types of leadership that focus collectively on accomplishing organizational goals, objectives, mission, and vision with considerations made for group interest will supersede pseudo leadership any day of the week. The Farmers Insurance Group has already begun to challenge learned leadership skills and capabilities by revealing a path towards completing the agency acquisition position....   [tags: Strategic planning, Statements, Mission statement]

Research Papers
1404 words (4 pages)