The society in Brave New World conditions the people to never think, forcing them to engage with other people and reflect a common value. For example, one night Alpha-Plus worker Bernard Marx and the beautiful Lenina travel on a date to several locales, such as the Sumo-Wrestling Championship...
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...desiring that the audience of college-bound students attend the university. East Carolina University supports its hidden claim of progression by saying that because of its aspiring students, ECU can perceive the future; therefore, the consumer should be excited as well, illustrating that happiness and progress exist peacefully together. Both communities use the same technique to publicize radical ends of a spectrum: one society preferring total happiness, the other favoring progression, which overlaps the opposing side of joyfulness, melancholy. In the near future, however, the opposite ends of the happiness spectrum could clash violently, forcing the government to either overwork its people or embrace a future similar to the one Huxley desires, a future where one’s individuality sacrifices itself for stability.
Brave New World, by Aldous Huxley
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