Social Media Usage For A Public Institution Essay

Social Media Usage For A Public Institution Essay

Length: 708 words (2 double-spaced pages)

Rating: Better Essays

Open Document

Essay Preview

I identify with the Forging category because in my experience, social media usage for a public institution has been well-defined and executed exceptionally well. That being said, I do believe there is always room for improvement in everything, so I did not select Fusing due to not having a full grasp on its potential yet. For example, at my public library, we use Facebook and Twitter quite often and well. Our following has been strong, our postings have been informative and creative, and we follow a set policy on what can be publicly posted. However, we have not explored other types of social media platforms well (e.g., Instagram, LinkedIn, Tumblr) and we have separation between the Teen services and general services that shows quite a difference between content. Social media is definitely critical in my line of work, but I do not feel that it is ingrained into my job fully.

Working with a library director who identifies as “Folly” is certainly challenging, but not impossible. I would assume this director does not use any social media platforms on his or her own and most likely has not had a positive experience in usage. My first step is to identify the most popular social media platform (I would select Facebook and Twitter) and present a few exceptionally well-done institutions to showcase how it is being used. The New York Public Library (@nypl) and the Library of Congress (@librarycongress)’s Twitter feeds have large followings and present highly educational, creative tweets to their followers. Additionally, I would show American Library Association’s Facebook page to highlight how they present events, information, and share stories with their followers. This library director may need more than just visual examples and I would...


... middle of paper ...


....php/library-policies/social-media-policy) and here is my comparison:

Similarities:
- Similar use of language and wording
- Have specific sections indicating employee usage; many public libraries’ social media policies do not seem to cover this aspect
- Both libraries’ section on Posting are nearly identical
- Both social media policies are officially recognized and in effect

Differences
- Eisenhower includes a Definitions section
- Sections regarding employees of the library: Eisenhower uses more assertive language to explain what employees can and cannot do
- Cook Memorial includes a section regarding Trustee’s use of social media
- Cook Memorial highlights a Patron Participation section
- Eisenhower goes into more detail regarding their disclaimer and violations, as well as including how to report violations; Cook has a brief Section V regarding their disclaimer

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Marketing Usage of Social Media for Customer Engagement: A Wells Fargo Case Study

- Market Usage of Social Media for Customer Engagement: A Wells Fargo Case Study Social media is at the core of many marketing plans for corporations in the United States and world-wide. One of these companies at the forefront of social media use is Wells Fargo Bank, N.A. (Wells Fargo). The ability to directly contact customers and potential customers in a real time online environment is crucial to the bank / customer conversation and reinforcing the company’s place in a customer’s mind as the entity that they want to do business with (Wells Fargo Bank, 2014)....   [tags: Social Media, Marketing Plans, Corporations]

Better Essays
1855 words (5.3 pages)

Essay about Effective Use of Social Media in the Public Library

- Introduction In the age of technology and the notion that information has to be obtained at a lightening speed, libraries have come to the realization that they need to apply social media applications to enhance to overall experience for the community in the public library sector. Gone are the days of the librarian hiding behind the service desk or shuffling around with a book cart. To get funding, the public involved and perhaps a new sustaining donor, librarians are now tasked with developing, creating and monitoring various forms of social media....   [tags: Information, Technology, Libraries]

Better Essays
2400 words (6.9 pages)

Research on the usage of Engineering Village and Compendex Database among UTM’s Engineering Students

- Research on the usage of Engineering Village and Compendex Database among UTM’s Engineering Students ABSTARCT Keywords: INTRODUCTION Overview Universiti Teknologi Malaysia (UTM) is a technology-based university that produces highest number of engineering graduates in Malaysia. The UTM’s mission is to provide quality education for the masses, in line with the vision of the country. Being a public university, the student intake is determined by the senate of UTM and government. There are a variety of students from different academic and social backgrounds who meet the criteria pursuing engineering education at UTM....   [tags: Research Analysis ]

Better Essays
1710 words (4.9 pages)

Essay about Limited Privacy on Social Networks

- Social networking sites are used by millions of people in today’s world. With reasons varying from connecting with a few old friends to sharing photos and videos, it is plain to say that social networks are a part of many individual’s lives. Sometimes the usage of social networks areusage of social networks is required for business and other times, it is just for leisure. With various individuals constantly sharing personal information or even photos from a wild party on the Internet, exactly whose hands does all of this end up in....   [tags: Facebook, Twitter]

Free Essays
1636 words (4.7 pages)

The Theory Of A Social Institution Essay

- Interacting with others, in the context of a social institution, is a common phenomenon that takes place every day. Through this socialization, members within society interact and learn about what is expected of them. These social expectations are most commonly communicated through socialization agents, such as the family, media, peers, and religion. To start, the family is one of the social institutions that each individual is born into. By interacting with parents, and maybe even brother and sisters, a baby begins to understand what behavior is and is not normal and expectable....   [tags: Sociology, Institution, Cohort study, Divorce]

Better Essays
1192 words (3.4 pages)

Parole And Probation : A Division Of The Department Of Public Safety And Correctional Services

- Parole and Probation is a division of The Department of Public Safety and Correctional Services. There are two separate components that operate the division. The first section is for individuals that have been convicted of criminal offenses. Whereas, the other section are people who’s been sentenced for an alcoholic traffic related offense. Although, both probation officers supervise offender’s caseloads; however, there’s a slight difference with the technique in which the units function. The interviewee’s name is Sheila Thomas-Alford and explains how The Division of Parole and Probation is an entity of the Department of Public Safety and Correctional Services....   [tags: Criminal law, Criminal justice, Domestic violence]

Better Essays
1157 words (3.3 pages)

Functionalist Theory Of Social Institution Essays

- 1. Social institution is the standard or usual way that a society meets its basic needs, how it vitally affects your life. Functionalist first priority is to survive in the book there are a few functional requisites that each society must meet to survive. Replacing members so society can continue to thrive and exist, they do this by teaching a child at a young age what it means to be a member in the group the child was born into; showing them the group’s basic expectations. Another would be producing and distributing good and services, they must be able to produce the basic resources for example food, clothes and an education they see everyone working together to meet the needs of a human be...   [tags: Sociology, Psychology, Institution]

Better Essays
1114 words (3.2 pages)

Essay on The Digital Media Age

- INTRODUCTION: “(..) As President of the United States, there are times where I wish information didn't flow so freely because then I wouldn't have to listen to people criticizing me all the time. I think people naturally are -- when they're in positions of power sometimes thinks, oh, how could that person say that about me, or that's irresponsible, or -- but the truth is that because in the United States information is free, and I have a lot of critics in the United States who can say all kinds of things about me, I actually think that that makes our democracy stronger and it makes me a better leader because it forces me to hear opinions that I don't want to hear....   [tags: Public Sphere, Jurgen Habermas]

Better Essays
1624 words (4.6 pages)

Essay on Institutions And Their Influence On The Self And Social Identity

- Institutions and their influence in the self and social identity Social institutions, like educational and religious groups, enhance rule obedience and contribute to the formation of identity and sense of belonging to certain groups. People possess a set of beliefs that condition their everyday behavior, like one can think that education is the most important four our future, while other people might believe that staying at home and raising their children is their reality. However, our beliefs are influenced by the groups that we interact....   [tags: Sociology, Religion, Society, Institution]

Better Essays
1028 words (2.9 pages)

The Effects Of Social Media On Public And Political Institutions Of Society

- Introduction Social media outlets such as Facebook and Twitter have had an incredible effect on the relation between the public and political institutions of society. But the nature and depth of this relationship between social media and political discourse remains to be explored. The Effects of Social Media (Positive and Negative) Grant, Grant and Moon (2010) analyzed the frequency with which Australian politicians made use of social media. They considered specifically how different social media facilitated interaction between politicians and the public The authors found that social media could help facilitate more communications between the public and their polticians (Grant, Grant & Moon...   [tags: Social media, Mass media, Journalism, Discourse]

Better Essays
1323 words (3.8 pages)