Huge Need for Wanghong Economy`s Marketing Regulation
Whether you were amused to laugh involuntarily or you thought scorn on Miss Papi`s Funny short videos, which spread like wildfire on nowadays China`s social media, Miss Papi gains herself huge fame as “the first Wanghong in China in 2016” and become the first Wanghong to attract huge investment of 12 million RMB from outside capital companies last month.
Who is Miss Papi?
Miss Papi is a twenty-three years old graduate student in directing major from Central Drama Academy in Peking. She self-amused to be “a girl with beauty and talent”, and with her less than fifty, original funny short videos, she got 8.59 million fans only in several months in the largest social media platform—Weibo (Chinese Twitter). However, she not only got huge fame and became Wanghong in online network, but also attracted a large amount of dealer`s attentions. Finally, she successfully got the huge investment from several cooperative dealers.
What is Wanghong?
Wanghong is one of the most popular words in 2015 in China. There was a time that Wanghong was negative word，which derisively describe those instant online famous beauties, who have the similar attractive features, like a tiny face, sharp chin, extraordinarily big eyes
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Before Wanghong economy become so popular and influential，this new business chain has already caused some crisis of trust. For instance, in 2014, a young girl named Menghan sold unqualified facial masks online resulting in irreparable harm to consumers` skin. Just like this case, there are many suspicious and unqualified products using the popularity of Wanghong came into market and do harm to cunsumers. At the same time, because of the characteristics such as low requirement and commonality for all people of online social media, Wanghong marketing is a new regulation
“The Death of Woman Wang”, written by Chinese historian Jonathan Spence, is a book recounting the harsh realities facing citizens of Tancheng country, Shandong Province, Qing controlled China in the late 17th century. Using various primary sources, Spence describes some of the hardships and sorrow that the people of Tancheng faced. From natural disasters, poor leadership, banditry, and invasions, the citizens of Tancheng struggled to survive in a devastated and changing world around them. On its own, “Woman Wang” is an insightful snapshot of one of the worst-off counties in imperial Qing China, however when taking a step back and weaving in an understanding of long held Chinese traditions, there is a greater understanding what happened in
She even married at one point, a man from a circus-- but one day he just never came back. Anyways, Poh-Poh is always telling Liang that she is a useless girlchild.
Murder Could you believe or even imagine a charming, handsome and popular high school boy killing his ex-girl-friend? This is the case involving Adnan Syed in the murder of Hae Min Lee in 1999. "On January 13, 1999, a girl named Hae Min Lee, a senior at Woodlawn High School in Baltimore County, Maryland, disappeared. A month later, her body turned up in a city park.
Thru-out the centuries, regardless of race or age, there has been dilemmas that identify a family’s thru union. In “Hangzhou” (1925), author Lang Samantha Chang illustrates the story of a Japanese family whose mother is trapped in her believes. While Alice Walker in her story of “Everyday Use” (1944) presents the readers with an African American family whose dilemma is mainly rotating around Dee’s ego, the narrator’s daughter. Although differing ethnicity, both families commonly share the attachment of a legacy, a tradition and the adaptation to a new generation. In desperation of surviving as a united family there are changes that they must submit to.
An interprofessional competency that was done well was roles/responsibilities; “Use the knowledge of one’s own role and those of other professions to appropriately assess and address the healthcare needs of the patients and populations served”, specifically, “RR3. Engage diverse healthcare professionals who complement one’s own professional expertise, as well as associated resources, to develop strategies to meet specific patient care needs” (American Association of Colleges of Nursing, 2011). Lia’s doctors engaged a multidisciplinary team to work with the Lee’s. The doctors, public health nurses, interpreters, social workers, and Lia’s temporary foster parents worked together with the Lee’s to help them learn how to correctly administer her
Wang Meng (c. 1308 – 1385) was a Chinese landscape painter during the Yuan Dynasty (c.1271–1368). Within his life, the Yuan Dynasty was ruled by the Mongol Empire; lots of turmoils and conflicts between nations were happening. To away from the secular, Wang chose to live in mountains and perhaps to have a simple life. “The Simple Retreat” could be one of Wang’s paintings that suggest the balance between nature and human. This painting is in a vertical roll composition, painted in a Northern Song Monumental mode: high, level and deep distance can be seen. From viewing this painting, midst to top describes layers of imposing mountains and the empty sky; the bottom half shows the retreat and the relationship among trees, rocks and river. On the
Wang Lung is a responsible man who uses his money wisely. He uses his money to buy things that his family has a necessity for and saves some for the winter or for the upcoming year. He puts his money into important investments that will promise him great wealth in the future. He is a very compassionate man who cares for his children by buying clothes for his children, feeding them healthy servings of food, and he also still manages to take care of his ever-aging father. Wang Lung values money and would never think of using it in ways that would hurt his family of himself in any way.
Wang Lung needs a wife so saves up the little money he has and buys a woman who is a slave named O-lan. O-lan is sold to Wang Lung so she can take care of the home, cooking and bear children. Wang Lung is disappointed when he first sees O-lan because she does not have bound feet which was a desirable quality at that time but he does enjoy when O-lan has the food ready when he comes in a night from the land. Wang Lung is very proud when O-lan makes cakes that no one else in the village knows how to makes and when his family comes to feast for the new year at their house.
It will define that Zhang used traditional Chinese charcoal drawing aesthetic to show the subtext of his artworks in contemporary Chinese art. By tracing the traditional Chinese charcoal drawing aesthetic in Chinese Painter Zhang Xiaogang artistic development in the past two decades, his art as a whole can be interpreted in presenting his concerns of the foregone society and showing his own feelings towards the public history with a unique form of expression.
A little more than 10 years ago, China’s path to e-commerce leadership would have been difficult to foresee, even as the tech boom in the US and other markets saw the development of e-commerce as an important B2C and C2C channel.
The online price war, which is caused by unfair practices in China, has been a serious problem in recent years. Millions of retailers have participated in China’s online economy since 2000 due to the huge market and profit. According to the statistic in 2008, China’s online retail market was worth USD 18.8 billion, with a sustained stable growth rate of over 100 percent each year (Gong et al., 2013). Two wide-ranging online price wars happened last year. The majority of large-scale online retailers, such as alibaba, Jingdong, Suning and Gome were involved. A variety of economic issues have been caused by online price wars, which is troubling for the market economy, owning to the frequent unfair practices. It has also led to deleterious effects on social sustainability, such as the aggravated unemployment issue. This report will identify the effects and implications of online price war, focusing on China, analyze the causes and suggest possible solutions.
It has been found that the company should target the market aged 18 to 44, married, living in urban China, and purchasing for personal use. In order to address and leverage the current internal and external situation, the recommended marketing communications objectives have been set as follows:
One of the most antique Chinese cities, Hangzhou was in Marco Polo’s eyes “the most impressive city in the globe where one whims himself to be in heaven”. The city was rated by the New York Times as one of the cities “most worth a visit”. We bag packed to explore the pristine beauty of Hangzhou which had many intriguing tales to narrate. The most intoxicating charm of the city is its perfect combination of scenic wonders and cultural richness.
In this COMM3002 Communication Studies project video clip, we are going to take the tactics of parody and comedy as the genres of our video clip to mock the TV show nowadays are too resemble and without quality guarantee to general public. This is a satirical story which mocks the entertainment industry of Hong Kong nowadays, all the artists are double-sided faces, in front of the camera, we act nicely; however, once they off the camera, they exposed their own personality in a panoramic view, and to reveal the true selves of entertainers behind the camera, in order to remind those who desire to be a star and work in the entertainment industry that the reality of this industry is not as glamorous as it appears.