The effects of seeing beautiful thin celebrities, models, and even athletes have negative effects on girls like eating disorders, poor self-image, and even getting plastic or cosmetic surgeries. The widespread images of thin actresses and models have harmed the self-image of girls and young women and encourage disorders (“Eating Disorders”). There should not be any encouragement for eating disorders; it can end up killing a person in just a few short years at least. Also, beauty pageants do not help either, they basically focus on a women’s attractiveness and nothing else. The pageants objectify woman creating a homogenous unachievable model of attractiveness that promotes poor self-image among girls (Beauty Pageants”).
This advertisement appears in a women’s magazine which also has many other pictures and advertisements which are very similar to this one. I can recall one similar article, which actually had the line “Don’t you wish you looked like her?” I believe it was for a makeup ad and it had a picture of a beautiful woman on it with a huge smile. Honestly I believe that that is taking it a bit too far. It causes girls and women to believe false thoughts about themselves and could easily make them depressed about the way they look. This should not have to be a worry in our society today.
Models shown in all forms of popular media are often under what is considered healthy body weight, which sends a powerful message that women must sacrifice their health to be considered attractive by societal standards. When we look at women images, we will see they are thin, beautiful, sexy, and fashionable. They are different from average women. The women who see perfect women images every moment are not pleased with their appearance. In addition, they are losing their self-esteems, because they believe that they must look more beautiful, sexier, and more fashionable.
Girls want to be deemed beautiful by society so badly that they will conform to any idea presented by the media (Piercy). Technology has made it near impossible to avoid images of stick thin models and advertisements on getting thin quick. Media has made women conform to their idea of the perfect body and the perfect weight. Magazines are read by millions of women every day, and they do not portray real images of models. They are air-brushed, photo shopped, and computer generated versions of those women (Eating Disorders and Media Influence).
The media has portrayed the “perfect body image” so successfully, that women’s self-image, self-esteem and even their health is affected. Looking at the media, it’s almost impossible to ignore the many images of thin, beautiful women. In many women’s magazines, nearly every other page is covered with an advertisement that displays a person with the “ideal body”, a slim figure, a happy face, and trendy or chic clothes. Most of the advertisements in magazines try to present models as realistic representations for consumers, particularly women, to compare themselves. Not only do magazines try to portray the “perfect image,” but also television advertisements try to achieve this representation of the perfect body.
The media negatively influences the way women are portrayed in modern society and culture. This can severely impact the way a woman views her self worth and beauty. The ideal image that the media has created is to be exceptionally thin and tall. This is what the media considers to be beautiful. This ideal image can be seen on a daily basis just about everywhere on advertisements, which promote this unattainable image constantly.
Digital retouching is the use of computer program to remove unwanted impurities of the body, making a person look ideal. Digital retouching is sending a negative message to women because it sets up a false sense of what beauty is. It is impossible for women to look like a digital retouch models, because they are not real. In the film, Killing Us Softly 4 Jean Kilbourne argues that advertisement sends out the same type of message to women (Kilbourne, 2010). Kilbourne states “Advertisement tells women that what’s most important is how they look, an advertisement surround us with the image of ideal beauty.
In today’s society, the media has become a big influential source for the ideal body-image of mankind. The media paints this vivid picture of a typical woman as beautiful, petite, big chest and slim-wasted with an admiring smile. Although the media portray women as one, their reasons become valid and realistic rather than unrealistic and unattainable to the human eye.In reality,there are women of all shapes and sizes that do not possess these flamboyant features and this is where dissatisfaction takes place.This reaction to the media brought upon eating disorders for actresses, celebrities and normal women who are trying to obtain media standards of women resulting as an extreme hazard to their health. By creating a solution to these problems, women would learn to become satisfied with their body-image and would develop a positive self-image through the process. Despite the negativity portrayed of women by the media, there are some advertisers trying to bring upon a more positive overview for females.
Say No to Advertisement Discrimination Women today are being targeted by advertising industry in a discriminating and negative way. These advertisements have made an effect on people of all ages. Respect is a major thing a woman has to have for herself. If a woman does not respect herself and her body, then nobody else will. Today People have not only become accustomed to this type of discrimination.
Media fuels this unrealistic image and convinces women that in order to be accepted and considered beautiful, you better be fat-less, have silky hair and a flawless complexion. Unrealistic media images of women are so prevalent that it seems that females who fulfill such a standard are more the norm than the exception. The Cultivation theory argues that images that portray women who match the sociocultural ideal of beauty are extremely prevalent in pop... ... middle of paper ... ...ded) to possess society’s sick vision of beauty. Due to the portrayal of specific beauty standards in the media, women have re-imagined true beauty, causing drastic impacts that affect the lives of women both physically and psychologically. In order to reach the societal standard of this “ideal body”, women of all ages go to drastic measures to achieve it (extreme dieting and plastic surgery).