Richard Louv's Rhetorical Analysis

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Richard Louv uses several rhetorical strategies such as the three literary appeals, corporate diction for the audience, and an ironic and humorous tone to develop his argument over how separated people are with nature. Specifically, Louv makes several points on the technological development of today’s vehicles to tie in just what’s ironic about how much one would like to connect with nature. To create a better appreciation for nature, Louv romanticizes parts of nature with poetic devices. While he’s creating an emotional upbringing through illustrating the beauty of nature, Louv mentions many terms that appeal to the disconnected children through familiarity. Louv’s vocabulary spans among many corporate terms to help make a connection with …show more content…

Louv mentions an SUV that has a global positioning system that talks to you and provides an in-dash map and the capability to have a television in the backseat. He also mentions the surprise of the salesman over not wanting the “backseat peace.” The reader is just as surprised seeing as how generally uncommon it is to have a TV in the backseat and a luxury car. The question is established as to why someone would need that distraction in a car used for long excursions. Louv then directly asks the reader to consider why “Americans say they want their children to watch less TV, yet continue to expand the opportunities for them to watch it?” In this situation, one would debate whether or not the added bells and whistles to a car are not only necessary, but are also connecting us to technology in an ironically disconnect society in relation to the world they’re trekking over. Louv directly makes a connection with the reader using questions and descriptions that create considerations into the argument he’s making. Louv also creates an ethos through knowledge of what the audience is familiar with and he also ties this into his use of …show more content…

Louv’s ethos strategy derives from the personal approach he takes with the audience. Lastly, Louv creates an emotional appeal though his hypothetical conversation with the children that will grow up in the future. Specifically, Louv romanticizes nature and all that children would regularly find boring outside the car window with poetic devices. This is noticed in his personification of the “dancing rain.” Likewise, Louv mentions the appreciation of things that aren’t appreciated through the window whether looked upon or not. This is seen through his feeling of being “fascinated with roadkill.” Both of these occurrences help the reader appeal to his message of the separation of people and nature as they make the reader consider what’s taken for granted with nature. Notably, he also mentions how such sights of roadkill, coyotes, and cows “go by in the blink of an eye” in a literal sense while in the car which create an appreciation for nature as it’s reverence can easily be lost in the television filled cars of today. Such technologies create an emotional disconnection with nature that will be appreciated in the future that will result in a resentment of what is harboring people who can appreciate it as well at the turn of the

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