A Rhetorical Analysis Of Bill Clinton's Speech

Bill Clinton’s main purpose was to appeal to his audience in a way that would make them think the way he thinks. Using the techniques he used the speech was successful and really caught people’s attention. His speech was mainly used to fill people in about the way our society is even after so many events that have ended tragically. What Clinton did was appeal to his audience emotionally, appeal to their character, appeal to their logic and finally he used humor and reason to give his speech an interesting vibe.

Bill Clinton started his speech with humor causing people to crack a laugh and hooked his audience to listen to the speech. When there is humor involved people seem to enjoy things way better, the reason for this is that people will

Appealing to logic is to be able to relate to the thoughts of the audience in other words think the same way as them to then later get them to think the same way as you. Being able to appeal to logic can be challenging as every single person thinks differently about certain situations so being able to relate would be more than difficult. In paragraph eight he uses logic when he says the following “ I bet, some people in this room have refinanced their homes or their business loans just in the last year…..And in the last ten months this economy has produced more jobs in the private sector in the previous four years”.( Bill Clinton, November 13, 1993). When he says this he right away brings those people that actually have refinanced to agree with him relating to their thoughts and situations. Also when appealing to logic it can be better to use facts and statistics to get your point across. Throughout his speech he is giving percentages such as in paragraphs ten and eleven he uses numbers. Some examples are in paragraph eleven, “ On April 15th when people pay their taxes, somewhere between 15 million and 18 million working families on modest incomes, families with children and incomes of tinder $23,000, will get a tax cut, not a tax increase, in the most important effort to ensure that we reward work and family in the last 20 years”, (Bill Clinton, November 13, 1993) he puts out numbers so that it is factual evidence rather than only what he